Adjudications (14)
Amazon EU Sarl
A website for online retailer Amazon, www.amazon.co.uk, contained information about a premium account facility called 'Amazon Prime'. Under the heading "Amazon Prime - All You Can Eat One-Day...
Date:
23 May 2012
Decision:
Upheld
British Telecommunications plc
A TV ad for a fibre optic broadband product called 'BT Infinity'. It featured two students, one male and one female, going to view rooms at a flat share. A man opened the door of the flat and said,...
Date:
23 May 2012
Decision:
Not Upheld
Crawley Clinic Ltd
An ad, in "RH10 Uncovered", a regional magazine, for hair removal treatments, featured text which stated "The Crawley Clinic Need to get rid of unwanted hair growth then try the real...
Date:
23 May 2012
Decision:
Upheld
Electronic Healing
A page on a website for complementary and alternative therapies and devices, www.electronichealing.co.uk, was titled "The Bob Beck Protocol" and described a three-stage process which used...
Date:
23 May 2012
Decision:
Upheld
InterContinental Hotels Group plc t/a Crowne Plaza
Two hotel booking websites, www.crowneplaza.com and www.ichotelsgroup.com, viewed on 20 March 2012, listed the prices for rooms in a London hotel. On both websites the price for each type of room...
Date:
23 May 2012
Decision:
Upheld
J Sainsbury plc t/a Sainsbury's
Three national press ads, read on 12 October 2011 and a TV ad seen on 13 October 2011, for Sainsbury's "Brand Match".(a) One press ad featured an image of a bottle of Heinz Tomato...
Date:
23 May 2012
Decision:
Upheld in part
kgb (UK) Ltd
The website www.kgbdeals.co.uk, visited on 2 February, stated "£35 for a stunning Ladies Rotary watch gift set from Brand Arena worth £75 - save 53% on a timeless gift for a sophisticated...
Date:
23 May 2012
Decision:
Upheld
kgb (UK) Ltd
The website www.kgbdeals.co.uk, visited on 14 March, offered a holiday to Sardinia for £209. Text in the body copy stated "£209 for a three-night, half board Sardinia break for two at...
Date:
23 May 2012
Decision:
Upheld
kgb (UK) Ltd t/a kgbdeals
An ad for a digital camera on www.kgbdeals.co.uk, seen on 14 February 2012, was headed "Disney iPad digital camera £49". Text below stated "value: £139.99 discount: 65%"....
Date:
23 May 2012
Decision:
Upheld
Maximiles UK Ltd
An e-mail, sent to members of a reward scheme, viewed in February 2012, included the subject line "[name of recipient], Living with cancer? You don't have to go through it alone".The...
Date:
23 May 2012
Decision:
Upheld
Mr Unique
A regional press ad, for Mr Unique tyre and exhaust centres, was seen in the Harlow Star and the Hoddesden and Broxbourne Mercury. The ad stated "We're Back" and featured an image of a...
Date:
23 May 2012
Decision:
Not Upheld
Quality Conservatories Ltd
The website www.qualityconservatoriesltd.co.uk, visited on 1 March 2012, stated "Quality Conservatories are a well established company who offer a 10 year insurance backed guarantee with...
Date:
23 May 2012
Decision:
Upheld
Reckitt Benckiser Healthcare (UK) Ltd
An internet display ad for Durex Play lubricant gels, which was seen on www.tvguide.co.uk, featured the facial expressions of a number of women who appeared to be experiencing sexual pleasure,...
Date:
23 May 2012
Decision:
Not Upheld
Winning Deals Ltd
A national press ad for Veri-green lawn seed, was headed "Veri-green LAWN SEED VISIBLE IN JUST 6 TO 7 DAYS". Text included claims such as "Rapid establishment - visible results in 6...
Date:
23 May 2012
Decision:
Upheld
