http://www.asa.org.uk/RSS-Feeds/Latest-Adjudications-Feed.aspx Mon, 20 May 2013 05:20:58 GMT Tue, 14 May 2013 23:00:00 GMT en 2009 Sitecore CMS: http://www.sitecore.net. Sitecore RSS module: Sitecore.Modules.RSS, Version=1.3.2.27638, Culture=neutral, PublicKeyToken=null A national press ad for Nicolites electronic cigarettes included the text "THE SAFER SMOKING ALTERNATIVE" and "HEALTHIER No tobacco, tar or carbon monoxide". http://www.asa.org.uk/Rulings/Adjudications/2013/5/Nicocigs-Ltd/SHP_ADJ_219974.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Nicocigs-Ltd/SHP_ADJ_219974.aspx The website www.paingenie.net advertised a product called The Pain Genie Scenar. Text included "The Pain Genie is the most technically advanced pain relief device in existence and represents a breakthrough in stimulating the body's natural self healing abilities" and "It is highly effective in all forms of pain relief". http://www.asa.org.uk/Rulings/Adjudications/2013/5/PainGenie-Ltd/SHP_ADJ_222354.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/PainGenie-Ltd/SHP_ADJ_222354.aspx A TV ad, for a mail order snack service, showed an open box with four compartments, each of which was shown being repeatedly filled with various types of snacks. http://www.asa.org.uk/Rulings/Adjudications/2013/5/Nature-Delivered-Ltd/SHP_ADJ_222227.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Nature-Delivered-Ltd/SHP_ADJ_222227.aspx An e-mail and claims on www.livingsocial.com, seen on 2 January 2013, offered a hotel break:a. The e-mail showed an image of the hotel and was headed "Boutique Yorkshire Manor Hotel". Further text stated "Crab Manor Hotel at the Crab and Lobster • North Yorkshire, United Kingdom". The price £204 was crossed out and the offer price of £99 appeared in bold orange. The e-mail contained numerous other "escapes" and links to the offers on the LivingSocial website.b.... http://www.asa.org.uk/Rulings/Adjudications/2013/5/LivingSocial-Ltd/SHP_ADJ_218281.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/LivingSocial-Ltd/SHP_ADJ_218281.aspx The website www.mymobilityshop.co.uk stated "GENUINE Circulation Maxx Ultra Foot Massager with 30 DAY FREE TRIAL - CMU". An image of the packaging included the claim "AS SEEN ON TV".Text under the heading "Description" stated "You can't purchase a more powerful or advanced E.M.S medically certified device. Circulation Maxx Ultra has the potential to increase blood flow after prolonged sitting and reduce swelling, blood pooling and discomfort in lower limbs... http://www.asa.org.uk/Rulings/Adjudications/2013/5/Mobility-Freedom-Ltd/SHP_ADJ_221667.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Mobility-Freedom-Ltd/SHP_ADJ_221667.aspx A TV ad for a holiday provider showed a group of holiday-makers in a sunny location queuing to board a Thomas Cook coach. A man walked to the rear of the coach and crouched down beside the wheel. He then proceeded to pull the valve out of the tyre with a pair of pliers. The action was shown being observed by a child and several adults, one of whom called, "Hey! What do you think you're doing?!" The man smiled as he walked away from the coach, which now had a flat tyre, as the... http://www.asa.org.uk/Rulings/Adjudications/2013/5/Thomas-Cook-Tour-Operations-Ltd/SHP_ADJ_217723.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Thomas-Cook-Tour-Operations-Ltd/SHP_ADJ_217723.aspx A TV ad for Yakult showed an animation of a bottle of Yakult skipping, walking a tightrope and pole-vaulting. A voice-over stated, "Yakult has been enjoyed for 75 years. At Yakult, we appreciate the importance of regular exercise routines. We know how important it is to keep life in balance; and to overcome life's obstacles. Just like Yakult's unique bacteria that are scientifically proven to reach the gut alive. Today millions of people around the world drink Yakult every day. Yakult. A... http://www.asa.org.uk/Rulings/Adjudications/2013/5/Yakult-UK-Ltd/SHP_ADJ_220644.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Yakult-UK-Ltd/SHP_ADJ_220644.aspx Three posters on buses in Glasgow promoted a company recruiting for, and running, clinical trials:a. A bus poster, which displayed an image of an X-rayed hand with fingers crossed, was headlined "1 in 2 women over 50 will break a bone due to Osteoporosis". Text stated "To find out about our FREE Bone Density scanning programme visit www.improvinghealth.com, call 0800 XXX XXXX or text 'scan' to 80XXX. Your local Synexus Centre is located in Glasgow. help us to help you.... http://www.asa.org.uk/Rulings/Adjudications/2013/5/Synexus-Clinical-Research-plc/SHP_ADJ_218666.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Synexus-Clinical-Research-plc/SHP_ADJ_218666.aspx A TV ad promoted Vernons Bingo. For the majority of the ad, on-screen text at the bottom of the screen stated "vernonsbingo.com/tv £30 FREE!". During the ad, one character stated, "Plus if you join now they'll give you £30 free to get you going" while on-screen text stated "Freeplay, T&Cs apply". A voice-over at the end of the ad stated, "Now at Vernons Bingo deposit £10 and get £30 absolutely free" and was accompanied with on-screen text which... http://www.asa.org.uk/Rulings/Adjudications/2013/5/Sportech-Alderney-Ltd/SHP_ADJ_221107.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Sportech-Alderney-Ltd/SHP_ADJ_221107.aspx A press ad, for a food supplement, was headed "Whole food for your whole body". Underneath there was an image of a heart, half of which had been formed from Sun Chlorella tablets and the other half was formed from various vegetables and legumes.  Small print at the bottom of the ad stated "Dietary supplements are a means of maintaining nutritional sufficiency in those whose diet is lacking in vitamins and minerals". http://www.asa.org.uk/Rulings/Adjudications/2013/5/Sun-Chlorella-Corporation/SHP_ADJ_221099.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Sun-Chlorella-Corporation/SHP_ADJ_221099.aspx A regional press ad was headlined "OUR RUBBISH CAN HELP FUEL NORFOLK'S FUTURE". The ad featured images of household waste and under each image was a claim, including "JOBS CREATED DURING CONSTRUCTION OVER 1,000", "PROJECTED SAVING TO NORFOLK COUNCIL TAX PAYERS £200 MILLION", "POTENTIAL GOVERNMENT FUNDING FOR NORFOLK £169 MILLION", "ANTICIPATED REDUCTION OF CO2 FROM LANDFILL EACH YEAR, EQUIVALENT TO 30,000 CARS", "WASTE DIVERTED FROM... http://www.asa.org.uk/Rulings/Adjudications/2013/5/Cory-Environmental-Management-Ltd/SHP_ADJ_184764.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Cory-Environmental-Management-Ltd/SHP_ADJ_184764.aspx A directory ad, for a letting agency, stated "Why you should instruct Doorknobs ... The No 1 Lettings Agent in the Tunbridge Wells area as your ARLA Qualified Lettings Agent ... Doorknobs are No 1 for taking the most Landlord Instructions and No 1 for Letting the most Properties every month". http://www.asa.org.uk/Rulings/Adjudications/2013/5/Doorknobs-Ltd/SHP_ADJ_215135.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Doorknobs-Ltd/SHP_ADJ_215135.aspx Numerous claims on www.clairehegarty.co.uk for guaranteed weight loss claims using different types of hypnotherapy and hypnosis.The page "Hypnotic Gastric Band" was headlined "Claire Hegarty as seen on TV. 'Helping Clients cultivate confidence, motivation and happiness.' Results guaranteed." Further claims on the page stated "Hypno Gastric Band is the best way to lose weight safely with long lasting results. Claire Hegarty as seen on Television and always heard on the... http://www.asa.org.uk/Rulings/Adjudications/2013/5/Claire-Hegarty/SHP_ADJ_220517.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Claire-Hegarty/SHP_ADJ_220517.aspx A press ad, for the Brennan JB7 music system, featured text which stated "Small enough to pick up with one hand yet big enough for a lifetime of music, the Brennan JB7 is a CD player with a hard drive that lets you store, browse and play up to 5000 of your CDs". Further text stated "THE AWARS-WINNING BRENNAN JB7 LETS YOU STORE, BROWSE AND PLAY UP TO 5000 OF YOUR CDS*". Text in a text box headed "The face behind the Brennan JB7" stated "Ever since CDs were... http://www.asa.org.uk/Rulings/Adjudications/2013/5/3GA-Ltd/SHP_ADJ_221367.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/3GA-Ltd/SHP_ADJ_221367.aspx The website www.book-your-driving-test-online.co.uk showed a car and a woman holding a car key and an L-Plate. Text stated "The Easiest Way to Book Your Driving Test Online" and "The Fastest Way to Book your DSA Driving Test Online". http://www.asa.org.uk/Rulings/Adjudications/2013/5/Book-Your-Practical-Test-Online-Ltd/SHP_ADJ_219812.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Book-Your-Practical-Test-Online-Ltd/SHP_ADJ_219812.aspx A press ad for 'nanoblur' was headed "nanoblur GET FLAWLESS SKIN FOR THE HOLIDAYS! WITHOUT ADDITIONAL MAKEUP WITHOUT PROCEDURES WITHOUT PHOTO RETOUCHING". A woman's face was pictured. One half of her face was labelled "UNTREATED" and the other half labelled "TREATED (IN 40 SECONDS)". http://www.asa.org.uk/Rulings/Adjudications/2013/5/Indeed-Laboratories-Inc/SHP_ADJ_219153.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Indeed-Laboratories-Inc/SHP_ADJ_219153.aspx A newsletter and website for the proposed "Penny Pot' wind farm:a. A newsletter on the website www.keldawater.co.uk included the claim "When fully operational the facility would produce 21 megawatts of electricity per year".b. Information on the same website under the heading "Key project facts" included "Total Installed Capacity of up to 21MW" and "Could power the equivalent of up to 10,300 homes". http://www.asa.org.uk/Rulings/Adjudications/2013/5/Kelda-Water-Services-Ltd/SHP_ADJ_216624.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Kelda-Water-Services-Ltd/SHP_ADJ_216624.aspx A magazine ad in the February edition of olive magazine promoted subscriptions to that magazine. The ad was headlined "FREE Bodum Travel Mug when you subscribe". Text, headed "SUBSCRIBE TO THE PRINT EDITION AND RECEIVE ACCESS TO THE APP", stated "*Receive a free Bodum Travel Mug *Just £17.50 every six issues when you subscribe by Direct Debit - saving 20%". Text headlined "YOU CAN NOW ALSO HAVE A DIGITAL ONLY SUBSCRIPTION" stated "*Receive a free... http://www.asa.org.uk/Rulings/Adjudications/2013/5/Immediate-Media-Company-Ltd/SHP_ADJ_221546.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Immediate-Media-Company-Ltd/SHP_ADJ_221546.aspx A website for rental properties that accepted DSS tenants, www.dsscribs.com, featured two property listings:1. This listing stated "2 bedroom house, East London, Stratford, Immaculate and Clean, DSS Allowed. Submitted by DSS Landlord ... Lovely 2 bedroom house located in the heart of Stratford, very close to the station and to the new Westfield shopping centre. Excellent transport services available. DSS allowed just £800 per month ... Contact Tel: 070XXXXXXX".2. The second listing... http://www.asa.org.uk/Rulings/Adjudications/2013/5/DSSCribs/SHP_ADJ_220357.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/DSSCribs/SHP_ADJ_220357.aspx Claims on www.ecowarmth-sw.com, a website for heating systems, stated "... Independent Tests by a UKAS accredited laboratory, confirm that Ecowarmth Electric Radiators need on average only 14 minutes of electricity per hour to provide a full 60 minutes of required warmth!* Which is amongst the lowest running costs in the UK for radiators of this type. Based on a Standard Tariff (EDF 07.02.12) of 14.05p/KwH (incl. VAT), a typical lounge would cost only 6.60p per hour to run. *When... http://www.asa.org.uk/Rulings/Adjudications/2013/5/Ecowarmth-SW-Ltd/SHP_ADJ_210410.aspx Tue, 14 May 2013 23:00:00 GMT http://www.asa.org.uk/Rulings/Adjudications/2013/5/Ecowarmth-SW-Ltd/SHP_ADJ_210410.aspx