Advertising Standards Authority
Visit the CAP web site.
The ASA works to maintain the highest standards in advertising. Our independence means anyone can challenge claims made by the biggest companies. The ASA's Annual Report gives a record of all our business, the most complained about ads of the year and a breakdown of our finances.
Annual Report 2008Download a copy [2.7MB pdf]Visit Annual Report microsite [Flash required]
Download a PDF document of our Annual Statement for 2008-2009
ASA Performance Quarter 1 2009
Download PDFs of previous years' ASA Annual Reports, Annual Statements and, for some years, separate complaints statistics reports.
ASA Annual Report 2007Annual Statement 2007-2008
ASA Performance Quarter 1 2007Annual Statement 2006-2007
ASA Annual Report 2006Annual Statement 2005-2006
ASA Annual Report 2005ASA Annual Statement 2004-2005
ASA Annual Report 2004
ASA Annual Report 2003
ASA Annual Report 2002ASA Statistics 2002
ASA Annual Report 2001 40 Years of self-regulationASA Annual Report 2001 A Year in reviewASA Statistics 2001
ASA Annual Report 2000ASA Statistics 2000
ASA Annual Report 1999ASA Statistics 1999
ASA Annual Report 1998ASA Statistics 1998
ASA Annual Report 1997ASA Statistics 1997
ASA Statistics 1996
ASA Statistics 1995
Find out how to make a complaint.
A step-by-step guide to what ASA can offer you:
ASA digs deep and talks about charity ads
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