Advertising Standards

            (a) Rules 3.1(b) and (c) (Betting tips) does not apply but advertisements for betting systems and the like are not acceptable.

            (b) Rule 11.7: Advertising for matrimonial and introduction agencies is acceptable subject to the detailed requirements of that rule.

            (c) Rule 9.4:

(i) Advertising which invites the direct remittance of money is acceptable for the categories listed under rule 9.6 (but not 9.5).

(ii) In addition to the requirements in rule 8 of Part A of this Code, licensees must retain, for 90 days after final transmission, ‘hard copies’ (ie facsimiles on paper) of each advertisement inviting direct remittance of money.