ICAS publishes new edition of International Guide to Developing an SRO

The International Council for Ad Self-Regulation (ICAS) has released the third edition of its International Guide to Developing a Self-Regulatory Organization. The 58-page report is a source of reference on Advertising Self-Regulation globally, providing practical advice to markets wishing to set up or consolidate a Self-Regulatory System promoting responsible advertising.

It builds on the experience of ICAS members across the world and includes several charts and case studies highlighting best practices and success stories.

You can find out more about our work with other self-regulatory organisations, and international partners, by reading about how we work with others.


More on


  • Keep up to date

    Sign up to our rulings, newsletters and emargoed access for Press. Subscribe now.