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Aspro Atlantic Medikal Turizm Ticaret Limited Şirketi t/a AsproMED
A paid-for Facebook ad for cosmetic surgery abroad was irresponsible, trivialised the decision to undergo surgery, contained misleading claims about bariatic surgery and misleadingly omitted information regarding the need for pre-consultation.
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The Sky Mining Company Ltd t/a Sky Mining
A press ad, Instagram ad and website did not make it clear that the company’s diamonds were synthetic, which was misleading.
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Hismile Pty Ltd
Two paid-for TikTok ads made misleading claims about the range of flavours produced and sold by the advertiser.
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John Mills Ltd t/a JML Direct
A TV ad featured a testimonial which misleadingly implied a heated drying pod could prevent condensation form forming.
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Mous Products Ltd
A TV ad made misleading claims about the efficacy of a range of phone cases.
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Nationwide Building Society t/a Nationwide
TV, radio and press ads for Nationwide were misleading as consumers were likely to understand that the building society had made a long-term decision not to close their branches and that they had not recently closed any branches when this was not the case.
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Not Guilty Food Co Ltd t/a The Skinny Food Co
An Instagram Reel on Katie Price’s account was not obviously recognisable as an ad, irresponsibly promoted a diet that fell below 800 calories a day, and made weight loss claims for the products shown that aren’t authorised on the GB NHC Register.
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Top Games Inc
A paid-for X ad for the game Evony: The King’s Return featured gameplay that was not representative of the actual game.
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Easigrass (Distribution) Ltd
A Facebook post and website for artificial grass made misleading claims about recyclability, and misleadingly implied the product was eco friendly.
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Vytaliving Ltd
A press ad for nutritional tablets claimed a food could treat, prevent or cure human disease, featured claims that were not authorised on the GB NHC Register, and made misleading claims around savings.
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Aldi Stores Ltd t/a Aldi
A wrap around national press ad made misleading comparative claims which could not be verified, as well as a misleading claim about prices compared to last year.
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Electronic Arts Ltd t/a EA
Two paid-for Facebook ads for Golf Clash, a mobile app game, omitted material information about the inclusion of loot boxes.
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Jagex Ltd
A paid-for Facebook ad for online game RuneScape omitted material information about the inclusion of loot boxes.
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Miniclip (UK) Ltd
A paid-for Facebook ad for an online game omitted material information about the inclusion of loot boxes.
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Worldwide Trademarks sro t/a Worldwide Trademarks
A direct mailing was not obviously identifiable as an ad, and misleadingly had the appearance of an invoice.
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6G Internet Ltd t/a 6Gi
A leaflet for a home broadband provider made misleading claims about providing full fibre broadband.
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BPerfect Ltd
A TikTok video on Stephanie Vavron’s account was not obviously identifiable as an ad.
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OneCompress
Two paid-for Facebook ads for bamboo gloves and socks made medical claims for unlicensed products.
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Simba Sleep Ltd
A website featured misleading claims around reference prices and associated savings.
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Vir Health Ltd t/a Numan
A TV ad for a hair loss treatment guaranteed the efficacy of the product, breaking the Code.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which, following receipt of a complaint, agreed to amend or withdraw their ad without the need for a formal investigation.
Rulings (212)