Rulings (129)
  • ASDA Stores Ltd

    • Not Upheld
    • Television
    • 10 January 2018

    A TV ad for ASDA, seen in October 2017, showed green lightning entering a house where a young girl dressed as a witch was standing in front of a mirror. The lightning caused a radio to glow green and start playing music. As the girl looked at the radio her eyes changed to glow green and she started dancing with jerk...

  • Buck Inn

    • Upheld
    • Internet (on own site)
    • 10 January 2018

    Two Facebook posts for the Buck Inn, a pub in Darlington:

    a. The first post, dated 8 September 2017, stated “German Grub Night at The Buck Inn Dont mention ze war!”. The post included an image of a poster titled “german night” with text stating “Set 3 Course Meal Including Popular German Dishes £19.95pp, “Grah...

  • Coral Interactive (Gibraltar) Ltd

    • Upheld
    • Television
    • 10 January 2018

    A TV ad for Coral, seen on 16 April 2017, featured several stylised clips of footballers playing football, including successfully taking risks and out-manoeuvring and out-playing defending footballers, against the background of a dramatic soundtrack. The voice-over stated, “The beautiful game you can watch it or you...

  • Diageo Great Britain Ltd

    • Upheld
    • Internet (social networking)
    • 03 January 2018

    A Snapchat lens advertising Captain Morgan, seen in June 2017, included a cartoon icon of a pirate. The lens, which made the user’s face look like Captain Morgan, featured two glasses of a mixed alcoholic drink clinking together on screen, a seagull that flew a scroll on to the screen, which said “Live like the Capt...

  • Digital Mums Ltd

    • Upheld
    • Digital outdoor
    • 03 January 2018

    Three digital outdoor ads for Digital Mums, a digital skills training company, were displayed on large screens alongside major roads in September 2017.

    a. One ad seen at a road junction in Hounslow, West London and along the M5 in Birmingham, contained text which stated "HEY, YOU IN THE SILVER CAR. EVER T...

  • MyCityDeal Ltd t/a Groupon

    • Upheld
    • E-mail
    • 03 January 2018

    Three emails for Groupon:

    a. The first email, seen on 21 September 2017, included the text “Fitbit Smart Fitness Watch £44.99 £39.97 View Deal”. The price £44.99 was crossed out. The deal page linked to from the ad included the text “Fitbit Smart Watch With Free Delivery From £86.99”.

    b. The second email...

  • Shambhallah Healing Center Ltd

    • Upheld
    • E-mail
    • 03 January 2018

    An email from Eventbrite for The Shambhallah Healing Center, sent on 20 September 2017, titled “FW: Join us & Reverse Your Diabetes or Hypertension in 30 days”. The body of the email stated “REVERSE YOUR DIABETES OR HYPERTENSION IN 30 DAYS WITH SHAMBALLAH HEALING CENTER … Medical & Pharmaceutical Industries ...

  • TFHC Ltd t/a Transform

    • Upheld
    • Television
    • 03 January 2018

    A TV ad for Transform Cosmetic Surgery, seen in August 2017, featured a female voice-over which stated, “We had our little girl and she’s our world, getting back in shape was really hard. I lost the weight but I lost my chest too. I just thought, I’m gonna [sic] do something about it. So I had breast surgery with Tr...

  • ACAI Marketing Ltd

    • Upheld
    • Leaflet
    • 20 December 2017

    Two direct mailings for a marketing company, ACAI Marketing Ltd:

    1. The first mailing, received on 14 March 2017, featured text in large font at the top of the mailing that said "FINAL NOTICE". Text in a smaller font below stated "DEAR [recipient's name] An Unclaimed Reward is being held for you...

  • All-Dolled-Up

    • Upheld
    • Internet (on own site), Internet (social networking)
    • 20 December 2017

    Two Instagram posts and a website for All Dolled Up, a cosmetic surgery company, seen in August 2017:

    a. A post on all.dolled.up.surgery’s Instagram page included an image with text stating, “£1000 DISCOUNT + extra massage treatments ON GROUP BOOKINGS FOR SEPTEMBER 2017 ONLY YOU PLUS THREE FRIENDS Terms and Co...

Informally resolved (294)
  • Care International UK t/a Care

    • 17 January 2018
    • Number of complaints: 1

    Media: Television
    Topic: Charity, education and Third sector

  • Hedox Ltd t/a West London Interventional Clinic

    • 17 January 2018
    • Number of complaints: 1

    Media: Leaflet
    Topic: Promotions and competitions, Cosmetic surgery and procedures

  • RiceBowl

    • 17 January 2018
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Food, drink and supplements

  • Photobox Ltd

    • 10 January 2018
    • Number of complaints: 1

    Media: E-mail
    Topic: Appliances, electronics and machinery, Sports, leisure and hobbies

  • Student Money Saver Ltd

    • 10 January 2018
    • Number of complaints: 1

    Media: E-mail
    Topic: Sports, leisure and hobbies, Financial products and services

  • myhotelbreak.com

    • 10 January 2018
    • Number of complaints: 1

    Media: E-mail
    Topic: Holidays, travel and motoring

  • Art-Line Ltd

    • 03 January 2018
    • Number of complaints: 1

    Media: E-mail
    Topic: Sports, leisure and hobbies

  • Audible Ltd

    • 03 January 2018
    • Number of complaints: 1

    Media: E-mail
    Topic: Sports, leisure and hobbies

  • Headlam Group plc

    • 03 January 2018
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Home and garden

  • Holisticare Ltd

    • 03 January 2018
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Health conditions, Children and the vulnerable

Mail order cases (2)
  • William Reed Business Media Ltd

    • 18 October 2017
    • Number of complaints: 1

    Media: E-mail
    Topic: Promotions and competitions, Recruitment and work

  • Teentoday Ltd t/a Maximumpop!

    • 13 September 2017
    • Number of complaints: 1

    Media: Internet (sales promotion)
    Topic: Gambling

Database cases (27)
  • Made a Mano Srl t/a madeamano.com

    • 17 January 2018
  • WorldPay (UK) Ltd

    • 20 December 2017
  • Afibel SAS

    • 06 December 2017
  • New Wave Capital Ltd t/a Capital on Tap

    • 06 December 2017
  • Daub Alderney Ltd

    • 29 November 2017
  • FSB Technology (UK) Ltd t/a 21Bet

    • 29 November 2017
  • MT SecureTrade Ltd

    • 29 November 2017
  • Wye Valley Promotions Ltd

    • 22 November 2017
  • Capital One Bank (Europe) plc

    • 15 November 2017
  • Wowcher Ltd

    • 08 November 2017