Gambling products can’t legally be purchased by children and gambling ads that are directed to children through their content or their media placement are always inappropriate. Therefore, the ASA’s regulation of gambling ads must have primary regard to the protection of under-18s, and others who are deemed to be vulnerable.

Following on from our Webinar on gambling advertising, we’ve developed this Q&A to answer specific questions we received, and explore the nuance of what does, or doesn’t, break the ad rules.

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