Bespoke Copy Advice
We offer tailored pre-publication advice to advertisers, agencies and media owners on whether prospective non-broadcast advertising is in line with the CAP Code.
Important information for LHF queries
If your query relates to the LHF rules, please note that both the rules and ASA guidance are new and there is currently no ASA Council precedent. The team may need to consult internally and may not be able to guarantee their usual turnaround times. They will respond as soon as possible. Please do not submit Express enquiries, as these will be refunded.
Upcoming change to response times
To help us manage our resources more effectively, we'll be updating our turnaround times in the coming weeks. We will continue to offer free pre-publication advice, with a revised response time of 3–5 working days. If you require a faster response, paid priority tiers will be available. Further information will be shared ahead of the change, which is expected to take effect in late April or May.
About our advice
Although all advice is given in good faith, it is not binding on the enquirer, the ASA or CAP. Our advisors do not provide legal advice or advice on the BCAP Code. For advice on the BCAP Code please contact Clearcast for TV ads and Radiocentre for radio ads.
If you're having trouble submitting your request please contact the ASA switchboard on 020 7492 2222 or email [email protected].