Rulings

Beer52 Ltd

• Upheld
• Internet (on own site), Internet (social networking)
• 26 July 2017

A YouTube video, a website and tweet for Beer 52 Ltd, a craft beer subscription club, promoting their Berliner box of craft beers, seen on 3 February 2017:

a. A YouTube Video, on the Beer 52 channel page which lasted 38 minutes, featured a man sampling nine different varieties of craft beer, while sitting alon...

Children With Cancer UK

• Not Upheld
• Internet (on own site), Television
• 26 July 2017

Advertising from the Children With Cancer UK charity, seen in March 2017, featured the claim “fighting the UK’s biggest child killer”:

a. A TV ad featured several visual shots of the charity’s logo which included the claim “fighting the UK’s biggest child killer”.

b. The website www.childrenwithcancer.or...

Cooler Coms Ltd

• Upheld
• National press
• 26 July 2017

A national press ad for an anti-radiation device, seen in December 2016, featured a young child holding a mobile phone to their ear. Text stated "H.A.R.D. HYDROUS ANTI RADIATION DEVICE PROTECTION Protect yourself and those you care about from the dangers of mobile phone radiation ... Mobile phones are potential...

Coral Interactive (Gibraltar) Ltd

• Upheld
• Television
• 26 July 2017

A TV ad for Coral, seen on 16 April 2017, featured several stylised clips of footballers playing football. The voice-over stated, “The beautiful game you can watch it or you can get involved in it with the latest Coral action. So are you a spectator or are you a player? You decide. Coral. Get in on the action.”

DSG Retail Ltd t/a Currys PC World

• Upheld
• Internet (on own site)
• 26 July 2017

A website for Currys PC World, www.currys.co.uk, included a product page for the PC World Knowhow Cloud seen in December 2016. Text stated “Once backed up, your files can be accessed whenever you need them, anywhere in the world” and “All your data is protected and backed up in our military grade encrypted UK based ...

East Midlands Airport Taxis

• Upheld
• Internet (on own site)
• 26 July 2017

A website for East Midlands Airport Taxis, eastmidlandscabs.co.uk, seen in March 2017, included text which stated “Special Offers click to book East Midlands Airport to Nottingham via a Taxi Car £19.50”.

Eden Farmed Animal Sanctuary t/a Go Vegan World

• Not Upheld
• National press, Internet (display)
• 26 July 2017

A newspaper ad for Go Vegan World, a vegan campaign group, seen in the national press in February 2017, featured a photo of a cow behind a piece of barbed wire. The headline text stated “Humane milk is a myth. Don’t buy it”. Smaller text stated “I went vegan the day I visited a dairy. The mothers, still bloody from ...

Etihad Airways

• Upheld
• E-mail
• 26 July 2017

An email for Eithad Airways, received on 7 January 2017, offering an upgraded seat after a flight was purchased with Etihad. It included text which stated “Upgrade to experience our business studio”. An image included in the ad showed a cabin that featured a horizontal and dressed bed with a bedside table and other ...

LeoVegas Gaming Ltd

• Upheld
• Internet (social networking)
• 26 July 2017

A tweet from King Casinos UK, seen throughout December 2016 and January 2017, stated “It still hasn’t been fixed!” Beneath the post was a link which stated “Big wins for Brits after online casino’s ‘glitch’”. The tweet linked through to a page which described a bonus offer from LeoVegas, an online casino.

Nicholas Handoll t/a Hereford Clinic of Osteopathy and Complementary Medicine

• Upheld
• Internet (on own site)
• 26 July 2017

A web page entitled “Infants and Children”, seen on www.herefordosteopaths.co.uk in March 2017, stated “Osteopaths are first-contact practitioners, trained to undertake an initial consultation with any patient, at any age. There are many ways in which parents express their concern for their children’s welfare. They ...