Rulings (18)
  • Amberley House Cottage Holidays Ltd

    • Not Upheld
    • Internet (on own site)
    • 22 November 2017

    A website for UpFront Reviews, www.upfrontreviews.com, seen on 7 July 2017, stated on a page titled “Accommodation Reviews” that the “Average rating” of properties included in the “Amberley House Cottage Holidays Group” portfolio was “4.6 OUT OF 5”. An individual prope...

  • British Telecommunications plc

    • Upheld
    • Television
    • 22 November 2017

    A TV ad for BT, seen on 11 May 2017, advertised broadband packages. The voice-over stated, "The welcome discount on BT Unlimited Broadband has just got bigger. We'll now give you a discount of over 30%". Large text across the screen stated "BIGGER DISCOUNT" followed by "NOW OVER 30% DISCOUNT...

  • Buy It Direct Ltd

    • Upheld
    • Internet (on own site)
    • 22 November 2017

    A website for Drones Direct, www.dronesdirect.co.uk, seen in September 2017, for a “DJI Goggles FPV Headset”, featured text that stated “Only £499.00 Save 12%”.

  • Complete PT Solutions Ltd

    • Upheld
    • Internet (sales promotion)
    • 22 November 2017

    A post on the Facebook page for Complete PT Solutions, a personal training service company, dated 14 July 2017, stated “ [warning emoji] EDIT! Last entry will be 7pm tonight (21/07/17) we will then choose the winner, live, at 8pm! [warning emoji]. [exclamation mark emoji] DON’T MISS OUT [exclamation mark emoji]. WIN...

  • Croftscope Ltd t/a BOCA

    • Upheld
    • National press
    • 22 November 2017

    An ad for BOCA organic toothpastes was seen in the Raconteur supplement which was included in the Times newspaper on 28 July 2017. The ad featured a black and white image of the body of a naked woman, who was wearing only a pair of strappy heels. The woman in the image was shown reclining in a chair and facing a win...

  • Cumbre International Ltd t/a Goodnightsnoring.com

    • Upheld
    • Television
    • 22 November 2017

    A TV ad for acupressure sleep aid company Goodnightsnoring.com was seen on 24 April 2017. The ad opened with a female presenter describing the “Good Night Ring” sleep aid. She said, “Hi there, I’d like to tell you about the recent Good Night Ring user trial which involved 136 couples. Let me give you some more amazi...

  • Developing Your Potential Recruitment Ltd

    • Upheld
    • Internet (on own site), Internet (social networking), Internet (OM 3rd party)
    • 22 November 2017

    Claims on www.developingyourpotentialrec.org, in a tweet, and on recruitment websites www.monster.co.uk and www.totaljobs.com, seen in August and October 2017, promoted teaching assistant jobs:

    a. Text on a page entitled "Job Search" from www.developingyourpotentialrec.org included several "Teac...

  • Express EPOS Ltd t/a XEPOS

    • Upheld
    • Internet (on own site)
    • 22 November 2017

    An ad for XEPOS electronic point of sale (EPOS) software, seen on www.xepos.co.uk in August 2017, listed the product’s key features. Under a tab labelled “CLOUD”, text stated “Store all your data to the cloud for safe and quick storage. With XEPOS, all your data is stored on our secure cloud servers so you can acces...

  • Health Lottery ELM Ltd

    • Upheld
    • Internet (social networking)
    • 22 November 2017

    A Facebook post for Health Lottery ELM Ltd, dated 22 January, stated “You know what they say five chances to win is better than one, that’s why we run five weekly draws! What’s more, each draw has a jackpot of up to £100K- that means that there is a potential half a million pounds up for grabs week in week out! … Up...

  • HeroCorp

    • Upheld in part
    • Internet (on own site)
    • 22 November 2017

    Three ads for the customer acquisitions and marketing company HeroCorp, seen throughout December 2016:

    a. The website www.herocorp.co.uk, under the heading “OUR NETWORK”, stated “HeroCorp’s network is comprised of Over [sic] 65 cities in Europe and more than 2500 sales and marketing professionals”. Under the h...

Informally resolved (40)
  • ABC Lawyers Ltd t/a Timeshare Compensation

    • 22 November 2017
    • Number of complaints: 1

    Media: Leaflet
    Topic: Financial products and services

  • Advantage Marketing Corporation Ltd t/a Quingo

    • 22 November 2017
    • Number of complaints: 1

    Media: Leaflet
    Topic: Holidays, travel and motoring

  • Amazon Europe Core Sarl

    • 22 November 2017
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Sports, leisure and hobbies

  • Backstage Rockstar Ltd

    • 22 November 2017
    • Number of complaints: 1

    Media: Internet (social networking)
    Topic: Clothing, shoes and jewellery

  • Bikelights UK Ltd

    • 22 November 2017
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Holidays, travel and motoring

  • Dr Claire Bowen t/a Unique Perceptions

    • 22 November 2017
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Health conditions

  • Dunelm Group plc

    • 22 November 2017
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Home and garden

  • Ebuyer (UK) Ltd

    • 22 November 2017
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Computers, phones and telecoms

  • Emergency Drainage Ltd

    • 22 November 2017
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Home and garden

  • Everglade Manchester

    • 22 November 2017
    • Number of complaints: 1

    Media: Radio
    Topic: Home and garden

Database cases (1)
  • Wye Valley Promotions Ltd

    • 22 November 2017