Latest news
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Sunny with a Chance of Regulation… It’s Sun Awareness Week!
- CAP News
- 15 May 2025
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Liquid BBLs – Keep It Responsible – No ifs, no butts
- CAP News
- 15 May 2025
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Cat-egory: Animals in advertising
- CAP News
- 10 April 2025
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Avoid getting your reputation scrambled this Easter
- CAP News
- 10 April 2025
Latest rulings
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GreenPixel Ltd t/a Hotel Merge Empire
- Upheld
- Game (mobile/app)
- 21 May 2025
An in-game ad was likely to cause serious or widespread offence, including by condoning domestic violence.
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Phusion Projects LLC t/a FourLoko
- Upheld
- Social media (own site)
- 21 May 2025
An Instagram ad was socially irresponsible and encouraged people to adopt an unwise drinking style.
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Golden Vape UK Ltd t/a Golden Vape
- Upheld
- Search (paid)
- 14 May 2025
A paid for Google ad promoted unlicensed nicotine-containing e-cigarettes through a sponsored link.
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UK Electronic Cigarette Ltd t/a UKVAPINGSTORE
- Upheld
- Search (paid)
- 14 May 2025
A paid for Google ad promoted unlicensed nicotine-containing e-cigarettes through a sponsored link.
