Harm/Irresponsibility

Latest rulings

Guardian News and Media Ltd
- Not upheld
- 25 June 2025
A pop-up banner ad was unlikely to cause serious or widespread offence and wasn’t irresponsibly targeted.
HOMA Games SAS
- Upheld
- 25 June 2025
An in-game ad was socially irresponsible and caused serious or widespread offence, including by featuring a harmful stereotype by objectifying women.
Honeytech Ltd t/a Honeytoon
- Upheld
- 25 June 2025
Two paid-for X ads were socially irresponsible, featured harmful gender stereotypes and caused serious or widespread offence, including referencing incest, featuring scenes that depicted women as objects of sexual gratification and trivialising sexual assault.
Koi Footwear Ltd
- Upheld
- Email
- 18 June 2025
An email was socially irresponsible and likely to cause serious and widespread offence by condoning drug use.

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