Latest rulings

  • HOLLAND & BARRETT RETAIL LIMITED t/a Holland & Barrett

    • Upheld
    • Internet (on own site)
    • 04 December 2019

    Health claims about food supplements on a website broke the rules as they were not authorised on the EU Register. 

  • Unvilla Ltd t/a Consol

    • Upheld
    • Magazine
    • 06 November 2019

    A magazine ad for a tanning clinic was banned for making unfounded claims to treat medical conditions, as well as not being obviously identifiable as an ad.

  • GS Phillips t/a Manor Pharmacy

    • Upheld
    • Regional press
    • 23 October 2019

    A press ad for a health service was banned for implying it could reduce the risk of certain medical conditions without adequate evidence, and that participants wouldn’t need to change their diet to bring about weight loss.

  • McDonald's Restaurants Ltd

    • Not Upheld
    • Radio
    • 14 August 2019

    A radio ad for McDonald's, broadcast on Virgin Radio on 8 March 2019, featured a conversation between two men about their respective lunches. One reported that he had a "packed lunch ... with a cheeky little choccy bar". The other remarked "That looks tiny, have they made them smaller?” to whic...