Latest rulings

  • South African Foods Ltd t/a Candy Store 4 You

    • Upheld
    • Social media (influencer or affiliate ad)
    • 06 December 2023

    A TikTok post on Saira Hayati’s account for sea salt made health and nutrition claims that were in breach of the rules and claimed to prevent, treat or cure human disease, which broke the rules.

  • Naked Wolfe Ltd

    • Upheld
    • Social media (paid ad)
    • 15 November 2023

    A paid-for Facebook ad featured a model who appeared unhealthily thin.

  • Nimaya Mindstation Ltd

    • Upheld
    • Internet (website content), Social media (own site)
    • 15 November 2023

    A website and Instagram post claimed that hyperbaric oxygen therapy could treat long COVID, which was misleading and could not be substantiated, and discouaraged essential treatment for conditions for which medical supervision should be sought.

  • The Heal Air

    • Upheld
    • Internet (website content), Social media (own site)
    • 15 November 2023

    A website, Facebook post and Instagram post claimed that hyperbaric oxygen therapy could treat long COVID, which was misleading and could not be substantiated.