Technology and environment

Latest rulings

EE Ltd t/a EE
- Part upheld
- Poster (digital static image)
- 15 July 2026
A digital poster for EE didn’t make sure their comparative claims were verifiable. Another issue was also investigated but it didn’t break our rules.
Parker Products Ltd t/a ParkerBrand
- Upheld
- Website (own site)
- 15 July 2026
A website ad for a pressure washer made misleading savings claims and stated savings against previous prices without evidence that the product was normally sold at that price.
Grain Connect Ltd
- Upheld
- Email
- 08 July 2026
An email from a broadband company made misleading price rise claims about an identifiable competitor.
Stove Industry Alliance Ltd t/a Stove Industry Association (SIA)
- Upheld
- Website (own site)
- 08 July 2026
[Republished ruling] A website for the Stove Industry Association made unsubstantiated claims that modern stoves emitted significantly lower emissions than open fireplaces or older stoves, and that they were a low-emission way to heat a home. It also failed to make the basis of comparative environmental claims clear.

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