Latest rulings

  • BVG Group

    • Upheld
    • Brochure
    • 03 July 2019

    A brochure for Samuel Windsor, a menswear brand, seen in September 2018, stated on its cover page, “END OF SEASON SALE SAVE UP TO 70%”. The brochure included a number of products that were discounted against “TYPICAL HIGH STREET PRICE”: a. Page 4 included a listing for “THE FAMOUS SAMUE...

  • Sunspot Tours Ltd t/a Mercury Holidays

    • Upheld
    • National press
    • 03 July 2019

    Two national press ads for Mercury Holidays, which promoted holiday deals, seen in June 2018: a. The first ad featured text which stated “A week 4* Half Board with a 2nd week FREE from £359”. The ad featured a table which showed the “from” prices of different durations between September...

  • Strasse (UK) Ltd

    • Upheld
    • Magazine
    • 29 May 2019

    An ad for Strasse Garage, seen in the 911 and Porsche World Magazine on 28 February 2019 featured an image of the lower half of a woman’s body wearing a black fitted mini-dress and brightly coloured high heels positioned underneath a car, surrounded by car tools and a handbag. Text positioned across the image stated “A...

  • Lidl UK GmbH t/a Lidl

    • Upheld
    • National press
    • 08 May 2019

    A national press ad seen on 17 January 2019, featured the claims “YOUR MONEY'S WORTH MORE AT LIDL” and "Prices crunched all year round" above a photograph of four branded food products including Cathedral City cheddar cheese. Text below stated “£11.50 at Morrisons” and &ldquo...