Latest rulings

  • Telefonica UK Ltd t/a O2

    • Upheld
    • Newspaper
    • 22 September 2021

    A newspaper ad for O2 was banned for making misleading comparative claims against their competitors.

  • Cheshire Health & Medical Professionals LLP

    • Upheld
    • Magazine
    • 15 September 2021

    We banned an ad for a medical device claiming over misleading efficacy claims around pain relief.

  • Agriculture and Horticulture Development Board t/a AHDB

    • Not upheld
    • Social media (paid ad), Television, VOD
    • 18 August 2021

    We did not uphold complaints regarding ads encouraging meat consumption.

  • Vodafone Ltd

    • Upheld
    • Newspaper, Internet (website content)
    • 28 July 2021

    A website and newspaper ad for Vodafone were banned for claiming to be the “UK’s best mobile data network” without having adequate proof to substantiate the claim.