Latest news
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KEEP YOUR ABV A-OK! Advice for advertisers of alcohol alternatives and zero alcohol products
- CAP News
- 13 November 2025
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Black Friday social responsibility: from loans and credit cards to Brazilian Butt Lifts!
- CAP News
- 23 October 2025
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Don’t feel the burn – break the habit, not the Code, with our tips for stop-smoking ads
- CAP News
- 09 October 2025
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A picture says a thousand words. Avoiding misleading imagery in ads
- CAP News
- 11 September 2025
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Naughty or Nice? Stick to the ad rules this Christmas
- CAP News
- 11 September 2025
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Like, follow and subscribe to our influencer marketing advice
- CAP News
- 28 August 2025
Latest rulings
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Select Specs Ltd
- Upheld
- Television, Social media (own site)
- 12 November 2025
A TV and YouTube ad for a glasses retailer made misleading and unverifiable price comparisons with competitor products. The ads also made misleading pricing claims, including by failing to make minimum order requirements and non-optional delivery charges sufficiently clear.
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Jones Whyte Law Ltd t/a Jones Whyte
- Upheld
- Social media (paid ad), Website (own site)
- 24 September 2025
A website and paid-for Facebook ad for James Whyte, relating to group action compensation claims for people who had been affected by a data breach, failed to present material information clearly and also omitted material information.
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KP Law Ltd
- Upheld
- Social media (paid ad), Website (own site)
- 24 September 2025
A website and a paid-for Facebook ad for Join the Claim, relating to group action compensation claims by people who had been affected by a data breach, falsely implied that the advertiser was acting for purposes outside its business, didn’t make their commercial intent clear, didn’t present material informa...
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Alibaba.com Singapore E-commerce Private Ltd t/a AliExpress
- Upheld
- Search (paid), Email
- 17 September 2025
An email and paid-for Google search ad for AliExpress made misleading price statements.

