Latest rulings

  • Tristar Products (UK) Ltd

    • Upheld
    • Television, Internet (video)
    • 07 December 2016

    A Teleshopping presentation and a YouTube video for Tristar Products (UK) Ltd, seen on 11 July 2016, which promoted Slim Panties:

    a. The TV ad featured a voice-over which stated, “The secret lies in its extra wide compression band which helps to visually tighten and tone your tummy and the most common pro...

  • Diet Chef Ltd

    • Upheld
    • Television
    • 26 October 2016

    A TV ad for Diet Chef, seen in July 2016, featured a character, Cheryl, talking to her former self two months after starting Diet Chef. The voice-over stated, “Two months after starting with diet chef Cheryl meets her former self.” The former and current Cheryl then had a conversation, “I know how you feel, you can ...

  • Suki Shufu LLP

    • Upheld
    • E-mail
    • 12 October 2016

    An email, for activewear clothing company Suki Shufu, dated 23 July 2016, featured a woman, photographed from the waist upwards, wearing a cropped sports top.

  • People Tree Ltd

    • Not Upheld
    • Internet (on own site)
    • 21 September 2016

    A product listing on, for the Zandra Rhodes Lipstick Asymmetrical Dress, seen in June 2016, featured an image of a model wearing the dress.