Latest news
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Celebrating Men and Boys’ on International Men’s Day 2025
- CAP News
- 13 November 2025
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KEEP YOUR ABV A-OK! Advice for advertisers of alcohol alternatives and zero alcohol products
- CAP News
- 13 November 2025
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Don’t feel the burn – break the habit, not the Code, with our tips for stop-smoking ads
- CAP News
- 09 October 2025
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Celebrating Black History Month: Advertising with respect and responsibility
- CAP News
- 09 October 2025
Latest rulings
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Dribble Media Ltd t/a Midnite
- Upheld
- Social media (own site)
- 26 November 2025
A post on Midnite’s X page featured a person who was likely to have strong appeal to under-18s.
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Beautaholics Ltd
- Upheld
- Social media (paid ad), Website (own site)
- 05 November 2025
A paid-for Meta ad and a website page for a hair and skincare retailer which featured an LED facemask made medicinal claims for a product that was not registered with the Medicines and Healthcare products Regulatory Agency (MHRA) and didn't have the applicable conformity marking.
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Cleriva t/a NovaFlow
- Upheld
- Social media (paid ad)
- 05 November 2025
Two paid-for Facebook ads for a sinus clearing device made medical claims for a product that did not have the applicable conformity marking and was not registered with the Medicines and Healthcare products Regulatory Agency (MHRA).
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Invention Works BV t/a Silk’n
- Upheld
- Social media (paid ad), Website (own site)
- 05 November 2025
A paid-for Meta ad and website page for a hair and skincare tool retailer, which featured an LED facemask, made medicinal claims for a product that was not registered with the Medicines and Healthcare products Regulatory Agency (MHRA) and did not have the applicable conformity marking.

