Latest rulings

  • Everest Ltd

    • Upheld
    • Internet (on own site)
    • 05 August 2020

    A website ad for new household windows and doors was banned for making misleading savings claims.

  • Harvey Water Softeners Ltd

    • Upheld
    • Leaflet
    • 05 August 2020

    A leaflet for a water softener misleadingly claimed that the product produced glossier hair and softer skin.

  • Procter & Gamble UK

    • Upheld in part
    • Website (paid ad), Website (own site)
    • 27 May 2020

    A website and an internet display ad for dishwasher tablets did not make misleading “best on test” claims but the display ad broke the rules on comparisons with identifiable competitors.

  • Vax Ltd

    • Not upheld
    • Press general
    • 01 April 2020

    A newspaper ad for a vacuum cleaner claiming to be better than the UK’s top 10 bestselling cordless vacuums did not mislead.