Latest news
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Tick the boxes with our misleadingness checklist
- CAP News
- 24 June 2021
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ASA supports Scams Awareness Campaign 2021 to help protect consumers
- ASA News
- 14 June 2021
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Children’s exposure to TV ads for alcohol and gambling: 2020 update
- ASA News
- 11 June 2021
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Royalty and Ad Regulation: Three Tips Fit for a King
- CAP News
- 10 June 2021
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How to #boss multi-level-marketing ads with these top tips
- CAP News
- 10 June 2021
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Celebrate your advertising with Pride
- CAP News
- 10 June 2021
Latest rulings
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Person(s) unknown t/a KaiAviation
- Magazine (paid ad)
- 23 June 2021
A magazine ad for a clothing company was banned for being likely to cause serious or widespread offence by objectifying women.
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John Mills Ltd t/a JML Direct
- Television
- 09 June 2021
A TV ad for a Hurricane Spin Scrubber was banned for suggesting that cleaning the home was a responsibility uniquely associated with women.
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Nike (UK) Ltd
- Television, VOD
- 02 June 2021
A TV ad, two VOD ads on All4 and ITV Hub, and a YouTube video for Nike which showed pregnant woman participating in sports were not found to be irresponsible and did not break the BCAP Code.
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The Positive Birth Company Ltd
- Internet (website content)
- 02 June 2021
A website ad for a hypnobirthing course was banned for claiming to be the world’s most affordable hypnobirthing programme without holding adequate comparative evidence to substantiate the claim.
