Rulings (13)
  • SuperAwesome Trading Ltd t/a PopJam

    • Upheld
    • Television
    • 13 November 2019

    A TV ad for a children’s app was banned for being socially irresponsible.

  • Direct Collection Bailiffs Ltd

    • Not Upheld
    • E-mail
    • 31 July 2019

    An email from Direct Collection Bailiffs Ltd, received on 24 April 2019, entitled "Gypsies next door, new series features Can't Pay? We'll Take it Away! Agents". Text within the email stated "Find out why DCBL maintain a 100% Traveller Removal success rate, watch the episode on-demand now. Tra...

  • Paramount Pictures UK

    • Not Upheld
    • Poster
    • 17 July 2019

    A poster for the cinema release of the film ‘Pet Sematary’ (2019) seen on the side of a bus, in April 2019, featured an image of children with animal masks and carrying various objects, including a spade, a crucifix and a wheelbarrow, walking through the woods with crucifixes in the background. Text beneath...

  • Extreme Locks Ltd

    • Upheld
    • Internet (search engine)
    • 10 July 2019

    A paid-for Google ad for Extreme Locks Ltd’s website www.mikejmartin/auto-locksmith, a vehicle locksmith, seen on 31 January 2019, included the text “Local 24 hour emergency locksmiths for all vehicle related security issues”.

  • Department for Work and Pensions

    • Upheld
    • Internet (OM 3rd party), Regional press
    • 06 November 2019

    Ads in the press and online for Universal Credit broke the rules around substantiation and inclusion and presentation of significant conditions.

  • Westminster Publications Ltd

    • Upheld
    • Magazine, Direct mail
    • 06 November 2019

    Ads for a political journal online and in direct mailings were banned for not being obviously as ads, and for implying it was an official government publication.   

  • Paramount Pictures International

    • Upheld
    • Internet (on own site)
    • 30 October 2019

    A YouTube ad for the film Pet Sematary was banned for being inappropriately targeted at children.

  • Meridian BP

    • Upheld
    • Poster
    • 30 October 2019

    A poster ad for a building materials supplier was banned for objectifying women.

  • XYZ Training Group Ltd

    • Not upheld
    • Internet (on own site)
    • 30 October 2019

    A website for asbestos awareness training courses did not break the rules around misleadingness and substantiation. 

  • Missguided Ltd

    • Upheld
    • VOD
    • 16 October 2019

    A VOD ad was banned for objectifying women and being likely to cause offence.

  • Heineken Enterprise Ltd

    • Not Upheld
    • Radio
    • 18 September 2019

    A radio ad for Fosters did not present gender stereotypes in a way that was likely to cause harm. 

  • Person(s) Unknown t/a Proacademichelp.co.uk

    • Upheld
    • Internet (on own site)
    • 11 September 2019

    An essay mill service made misleading free offer claims on their website and misleadingly implied that students could submit bought essays as their own without risks.

  • NestlĂ© UK Ltd

    • Not Upheld
    • Television
    • 14 August 2019

    A TV ad for Buxton bottled water, seen on 15 June 2019, featured a female ballet dancer, a male drummer and a male rower. The dancer was shown as a child and then as an adult practicing in a studio. The drummer was seen playing in a school gym and then on stage. The rower was shown training on a stationary bike and row...

Informally resolved (14)
  • CrossReach Trading Ltd

    • 10 July 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Medical procedures and services, Children and the vulnerable

  • Flipper Ltd

    • 10 July 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Claims, endorsements and testimonials

  • Grylls Adams Estate Agents

    • 10 July 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Claims, endorsements and testimonials

  • Hyperconnect Inc

    • 10 July 2019
    • Number of complaints: 1

    Media: Internet (social networking)
    Topic: Gender, sex and relationships

  • Warners Group Publications plc

    • 10 July 2019
    • Number of complaints: 1

    Media: Internet (on own site), Internet (social networking)
    Topic: Claims, endorsements and testimonials

  • Amazon Europe Core Sarl

    • 26 June 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Children and the vulnerable

  • Arkworld UK Ltd

    • 26 June 2019
    • Number of complaints: 1

    Media: Internet (social networking)
    Topic: Food, drink and supplements, Claims, endorsements and testimonials, Animals and farming

  • Brit Academy for Training Ltd

    • 26 June 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Charity, education and Third sector

  • HALFORDS LIMITED

    • 26 June 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Safety and security

  • High Seat Ltd

    • 26 June 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Claims, endorsements and testimonials

  • Ideal Shopping Direct Ltd

    • 26 June 2019
    • Number of complaints: 3

    Media: Television
    Topic: Claims, endorsements and testimonials

  • Supreme Nutrition

    • 26 June 2019
    • Number of complaints: 1

    Media: Internet (social networking)
    Topic: Claims, endorsements and testimonials

  • THE CARPHONE WAREHOUSE LIMITED

    • 26 June 2019
    • Number of complaints: 1

    Media: In-game (apps)
    Topic: Claims, endorsements and testimonials

  • University of Chester

    • 29 May 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Claims, endorsements and testimonials