Latest news
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Get the Green Light: four must do’s for sustainability claims
- CAP News
- 26 June 2025
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Off with your heads! Keeping within the rules in ads that reference the royals
- CAP News
- 12 June 2025
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Be a reigning champion with our Women’s Euro 2025 marketing tips
- CAP News
- 29 May 2025
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Sunny with a Chance of Regulation… It’s Sun Awareness Week!
- CAP News
- 15 May 2025
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Cat-egory: Animals in advertising
- CAP News
- 10 April 2025
Latest rulings
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Good Guru Ltd t/a Protein World
- Upheld
- 02 July 2025
An email made claims that a food could treat anorexia.
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LEBOM Ltd
- Upheld
- Social media (paid ad)
- 02 July 2025
A paid-for Facebook ad and a paid-for X ad encouraged gambling behaviour that was socially irresponsible and encouraged excessive drinking.
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Mondelez UK Ltd t/a Cadbury
- Upheld
- Radio
- 02 July 2025
A radio ad made nutrition and comparative nutrition claims that didn’t meet the conditions of use for those claims.
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Koi Footwear Ltd
- Upheld
- 18 June 2025
An email was socially irresponsible and likely to cause serious and widespread offence by condoning drug use.