Latest rulings


    • Upheld
    • Internet (on own site)
    • 16 October 2019

    A phone repair website quoted misleading prices.

  • Outfox the Market Ltd

    • Upheld
    • Internet (social networking)
    • 25 September 2019

    A Facebook video and associated post advertising Outfox the Market broke the ad rules by misleadingly claiming the company provided the 'cheapest green tariffs in the UK.'

  • Tesco Stores Ltd t/a Tesco

    • Upheld in part
    • National press, Television
    • 18 September 2019

    TV and press basket comparison ads for Tesco were found to be misleading.

  • Lidl Northern Ireland GmbH

    • Upheld
    • Regional press
    • 14 August 2019

    A regional press ad for Lidl, seen in the Belfast Telegraph between 15 and 19 January 2019, had a headline which stated "HEALTHY SAVINGS!" followed by text which stated "SAVE £46* VERSUS THE SAME SHOP IN TESCO".  The ad showed two supermarket trolleys filled with different products. ...