Latest news
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Get the Green Light: four must do’s for sustainability claims
- CAP News
- 26 June 2025
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"Write a useful article helping marketers with tips for using AI”
- CAP News
- 12 June 2025
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Off with your heads! Keeping within the rules in ads that reference the royals
- CAP News
- 12 June 2025
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Royally important advice on Royalty in ads
- CAP News
- 12 June 2025
Latest rulings
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Tonic Nutrition Ltd t/a Tonic Health
- Upheld
- Internet (website content), Social media (own site)
- 16 July 2025
A website review page and an Instagram reel, for a sleep supplement, featured misleading customer reviews and made unauthorised specific and comparative health claims.
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Trip Drink Ltd
- Upheld
- Website (own site)
- 16 July 2025
A website for TRIP drinks, made unauthorised claims that the drink could prevent, cure or treat human disease. As well as unauthorised nutrition and health claims.
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Aramco Overseas Oil Company BV t/a Aramco
- Not upheld
- Social media (paid ad)
- 09 July 2025
Paid-for LinkedIn, Google and Instagram ads featuring a Formula 1 car did not make misleading environmental claims.
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Detox Today
- Upheld
- Website (own site)
- 09 July 2025
A website homepage for an alcohol addiction help and support service misleadingly implied that the advertiser directly provided registered medical treatment.