Latest rulings

  • John Mills Ltd t/a JML Direct

    • Television
    • 09 June 2021

    A TV ad for a Hurricane Spin Scrubber was banned for suggesting that cleaning the home was a responsibility uniquely associated with women.

  • Kentucky Fried Chicken (Great Britain) Ltd t/a KFC

    • Television
    • 09 June 2021

    A TV ad for KFC did not perpetuate negative ethnic stereotypes and was unlikely to cause serious or widespread offence.

  • Nike (UK) Ltd

    • Television, VOD
    • 02 June 2021

    A TV ad, two VOD ads on All4 and ITV Hub, and a YouTube video for Nike which showed pregnant woman participating in sports were not found to be irresponsible and did not break the BCAP Code.

  • Money Advisor Ltd t/a Money Advisor

    • Upheld in part
    • Television, Internet (website content)
    • 05 May 2021

    A TV and website ad for a debt advice service were banned for misleadingly implying that they were qualified to provide debt counselling or management services, or that they could help consumers write-off debt.