Latest rulings

  • Power Leisure Bookmakers Ltd t/a Paddy Power

    • Upheld
    • Television
    • 08 May 2019

    A TV ad for Paddy Power Rewards, seen in February 2019, featured Rhodri Giggs (brother of former footballer and now manager Ryan Giggs) speaking to camera, saying he had “[A]lways lived a loyal life” by drinking in the same pub, going to the same gym, etc. Shown in a pub, a woman behind the bar asked, "...

  • Beiersdorf UK Ltd

    • Not Upheld
    • Television
    • 01 May 2019

    A TV ad for the Nivea Q10 power cream, seen on 22 January 2019, began with a woman doing facial exercises and reading a magazine which showed an image of a needle with the text “All you need to know about LIFTING”. The voice-over stated, “Face exercises? Lifting? Not for me.” The next scene feat...

  • Tefincom SA t/a NordVPN

    • Upheld
    • Television
    • 01 May 2019

    A TV ad for NordVPN seen on 9 January 2019. The ad began with a man walking down a train cubicle. Text on screen appeared that stated “Name: John Smith”. A man’s voice then said, “Look it’s me, giving out my credit card details.” The ad then showed the man handing his credit card to ...

  • Ceva Animal Health Ltd

    • Upheld
    • Television
    • 17 April 2019

    A TV ad for animal health company Ceva Animal Health, seen on 31 December 2017, promoted their plug-in diffuser Adaptil. The ad depicted a dog owner and her dog. The dog owner said, “This is Dude. He is almost two years old. He used to get super anxious when left alone.” The ad showed the dog pawing at the ...