Latest rulings

  • Creditfix Ltd t/a

    • Upheld
    • Transport
    • 06 December 2023

    An ad on a bus didn’t make it clear that it was promoting an IVA or the risks and fees associated, and misleadingly claimed that 81% of debt could be written off.

  • Imiracle (HK) Ltd t/a ELFBAR

    • Upheld
    • Poster, Digital outdoor
    • 29 November 2023

    A poster ad and digital billboard ad for Elfbar vapes misleadingly omitted information about limited recycling options, mislead about the environmental benefit the products offered and misleadingly highlighted an environmental benefit that comes from a legal obligation which also impacts competing products.

  • Toyota (GB) plc

    • Upheld
    • Poster, Social media (paid ad)
    • 22 November 2023

    A paid-for Facebook post and a poster ad condoned using vehicles in a way that disregarded their impact on nature and the environment, and as such were socially irresponsible. 

  • Norfolk Dinosaur Park Ltd t/a PrimEvil

    • Upheld
    • Poster
    • 15 November 2023

    A poster for a horror-themed Halloween event was likely to cause children fear or distress.