Latest news
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Why we don't cover political ads
- ASA and CAP News
- 15 August 2019
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Back to School campaigns – Advice for marketers
- CAP News
- 09 August 2019
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Vexed by verifiability? How to make sure your ads comply
- CAP News
- 11 July 2019
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Send in the clowns - phobia related imagery in advertising
- CAP News
- 11 July 2019
Latest rulings
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Paramount Pictures UK
- Not Upheld
- Poster
- 17 July 2019
A poster for the cinema release of the film ‘Pet Sematary’ (2019) seen on the side of a bus, in April 2019, featured an image of children with animal masks and carrying various objects, including a spade, a crucifix and a wheelbarrow, walking through the woods with crucifixes in the background. Text beneath...
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Vir Health Ltd t/a Numan
- Upheld
- Transport
- 26 June 2019
An ad for Numan, a website providing treatment for men’s health issues, seen on the side of a bus in March 2019, stated "Does cycling affect you in the bedroom?". Further text stated "Numan" and smaller text underneath stated "#bookoferections".
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British American Tobacco UK Ltd t/a Vype
- Not Upheld
- Poster
- 01 May 2019
A poster for Vype electronic cigarettes, seen on a bus shelter on 28 February 2019.
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Zestify Media Ltd
- Upheld
- Television
- 10 April 2019
A TV ad for Zestify Media, seen on 5 January 2019, showed an epilator with a crossed out 'was' price of £39.99 and a 'now' price of £19.99. Alongside that was a pink circle that featured the claim "SAVE 50%".
