Latest news
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With Great Advertising Power Comes Great Responsibility…
- CAP News
- 23 July 2026
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ASA World Cup monitoring leads to removal of 36 gambling ads
- ASA News
- 16 July 2026
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Wishful drinking - hangover cures and the Code
- CAP News
- 09 July 2026
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All eyes on the World Cup: Our proactive monitoring of gambling ads
- ASA News
- 02 July 2026
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Ace your marketing homework with our top tips
- CAP News
- 25 June 2026
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The odds are… it’s an ad! Gambling ‘content marketing’ and the Code
- CAP News
- 11 June 2026
Latest rulings
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Videoslots Ltd t/a Mr Vegas
- Upheld
- Social media (paid ad)
- 01 July 2026
A paid-for Facebook ad for a gambling company featured imagery that was likely to be of strong appeal to under-18s.
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Argos Limited t/a Argos
- Upheld in part
- Magazine (commercial classified)
- 24 June 2026
A page in the Argos 2025 Christmas gift guide featuring the video game Call of Duty: Black Ops 7 failed to make clear that the game contained loot boxes. Another ad was investigated but it didn’t break the rules.
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Dribble Media Ltd t/a Midnite
- Not upheld
- Social media (influencer or affiliate ad)
- 10 June 2026
A TikTok post on Mia Mon’s account promoting an online betting platform didn’t feature someone who was likely to be of strong appeal to under-18s.
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Skill on Net Ltd t/a Gecko Play
- Upheld
- Social media (paid ad)
- 08 April 2026
A paid-for Instagram ad for a gambling website portrayed, condoned and encouraged gambling behaviour that was socially irresponsible and could lead to financial, social or emotional harm.

