Latest news
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Trust me, I'm a... compliant advertiser
- CAP News
- 13 August 2026
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The ABC of back-to-school campaigns
- CAP News
- 13 August 2026
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All that glitters isn’t compliant – advice for jewellery ads
- CAP News
- 13 August 2026
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New resources to help advertisers get environmental claims right
- CAP News
- 30 July 2026
Latest rulings
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BioIdentical Hormone Therapy Ltd t/a BioID Health
- Upheld
- Social media (paid ad)
- 26 August 2026
Two paid-for Facebook ads for a hormone health consultant made misleading claims that they could provide more effective tests and services for low testosterone than GPs and were irresponsible by implying that GPs were insufficiently thorough.
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Hotpoint UK Appliances Ltd
- Upheld
- Website (own site)
- 26 August 2026
A website for Hotpoint made misleading comparative claims.
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Nutri-Paw Ltd t/a Healthy Dog
- Upheld
- Social media (paid ad)
- 26 August 2026
A paid-for Facebook ad for a dog dental care product misleadingly and irresponsibly implied that dogs undergoing veterinary treatment had a high chance of dying, made medicinal claims for an unauthorised product, and made misleading efficacy claims.
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Stacey’s World Rocks
- Upheld
- Messaging app
- 26 August 2026
A Telegram post on the Stacey’s World Rocks account was socially irresponsible by encouraging people not to pay household bills.

