Issues

Latest rulings

ATR Brands Ltd t/a Antler
- Upheld
- 02 September 2026
Two emails and a website page for a luggage retailer misleadingly implied a promotion included all products they sold, by stating a promotion related to “everything” or applied “sitewide” when this was not the case.
Frasers Group Trading Ltd t/a Sports Direct
- Upheld
- Website (own site)
- 02 September 2026
A product page on the Sports Direct website made misleading claims about reference price and associated savings.
Glow Up LLC t/a Maxxing
- Upheld
- Social media (paid ad)
- 02 September 2026
Two paid-for Meta ads for an AI powered app to maximise physical attractiveness misleadingly exaggerated the effectiveness of the product, were irresponsible and included gender stereotypes that were likely to cause harm.
Kind Patches Ltd
- Upheld
- Social media (paid ad)
- 02 September 2026
A paid-for Instagram ad for a supplement company, misleadingly implied their products had health benefits without supporting evidence and irresponsibly trivialised and condoned an act of anti-social behaviour.

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