Latest news
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Bag a Bargain, Not a Breach: Black Friday and the CAP Code
- CAP News
- 08 October 2026
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A pulse check for health apps: when does software become a medical device?
- CAP News
- 08 October 2026
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Protecting vulnerable audiences
- CAP News
- 08 October 2026
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ASA warns parents over potentially unsafe baby sleep ads
- ASA News
- 01 October 2026
Latest rulings
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Chart Prime Trading LLC
- Upheld
- Social media (paid ad)
- 14 October 2026
Two paid-for Facebook ads for a financial education platform didn’t make clear that the value of investments could go down as well as up and misleadingly suggested that money could be made quickly with minimal risks. The ads also took advantage of peoples’ potential lack of experience by implying that finan...
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Finelo Ltd
- Upheld
- Social media (paid ad)
- 14 October 2026
Two paid-for Facebook ads for a financial education platform didn’t make clear that the value of investments could go down as well as up and misleadingly suggested money could be made quickly with minimal risks. The ads also took advantage of the peoples’ potential lack of experience by implying that financ...
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HRY Games t/a AI Scorecast
- Upheld
- Social media (paid ad)
- 14 October 2026
A paid-for Facebook ad for a data analytics app for football results was socially irresponsible and misleading by implying that people who used the service to make ‘informed’ gambling decisions would be very likely to turn a profit.
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JPD Retail Ltd t/a Harrison & James
- Upheld
- Social media (paid ad)
- 14 October 2026
A paid-for static YouTube ad and website for an online jewellery retailer misleadingly implied their business would close on a specific date. The ad also misleadingly described products as “free” and failed to ensure that reviews, ratings and testimonials were accurate and supported by evidence.

