Latest news
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Children's online safety: maintaining focus on advertising harms as the landscape evolves
- ASA blog post
- 16 June 2026
- Shahriar Coupal
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The odds are… it’s an ad! Gambling ‘content marketing’ and the Code
- CAP News
- 11 June 2026
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Scare with Care: Advertising Guidance on Phobias
- CAP News
- 11 June 2026
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AI and Deepfakes: Four Things Advertisers Need to Know Before They Hit “Run”
- CAP News
- 11 June 2026
Latest rulings
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BetterYou Ltd t/a Better You
- Upheld
- Magazine (paid ad)
- 17 June 2026
A magazine ad for a supplement company made misleading claims that their product delivered vitamin D “quickly” and enabled fast absorption of vitamin D into the body.
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HealthTracker Apps t/a Blood Pressure Monitor App
- Upheld
- App (paid ad)
- 17 June 2026
Two paid-for in-app ads for a health app made medical claims for a product that wasn’t registered as a medical device and misleadingly implied that their app could monitor blood pressure and heart rate.
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Hume Health LLC t/a HumeHealth
- Upheld
- Social media (paid ad)
- 17 June 2026
Three paid-for YouTube ads and a paid-for Facebook ad for Hume Health made medical claims for products that weren’t registered as medical devices, discouraged essential treatment for conditions for which medical supervision should be sought and exaggerated the capabilities of their products.
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MN2S Management Ltd t/a MN2S
- Upheld
- Website (own site)
- 17 June 2026
A website for a talent agency misleadingly stated that Seph Lawless was represented by the agency and was available to be booked through them.

