Issues

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Bingchuan Network (Hong Kong) Co Ltd t/a Last Light: Rebirth
- Upheld
- Game (mobile/app)
- 21 October 2026
An in-game ad for a mobile strategy game was socially irresponsible, condoned and trivialised violence and included harmful gender stereotypes by objectifying and sexualising women.
Cara Capsules Ltd t/a Home + Health
- Upheld
- Social media (paid ad), Website (own site)
- 21 October 2026
A paid-for Facebook ad and website for a dishwasher tablet company misleadingly claimed that standard dishwasher tablets were harmful to humans and made comparative claims about the toxicity, health and safety of dishwasher tablets, without enough evidence to support these claims.
Celeb Innovations Ltd t/a RiseGuide
- Upheld
- Social media (paid ad)
- 21 October 2026
A paid-for YouTube ad for a self-improvement app was socially irresponsible, featured harmful negative racial stereotypes about South Asian women and was likely to cause serious offence on the grounds of race.
Chart Prime Trading LLC
- Upheld
- Social media (paid ad)
- 14 October 2026
Two paid-for Facebook ads for a financial education platform didn’t make clear that the value of investments could go down as well as up and misleadingly suggested that money could be made quickly with minimal risks. The ads also took advantage of peoples’ potential lack of experience by implying that finan...

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