Latest news
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A refresher on low alcohol drinks
- CAP News
- 10 March 2022
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Advertising zero alcohol products
- CAP News
- 24 February 2022
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How to avoid regulatory heartbreak this Valentine’s Day
- CAP News
- 10 February 2022
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Thinking outside the (subscription) box
- CAP News
- 10 February 2022
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Alcohol Awareness Week 2021 – Alcohol and relationships
- 11 November 2021
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Collaborating with online platforms to lift the lid on alcohol ad targeting in social media
- ASA News
- 28 October 2021
Latest rulings
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Yogscast Ltd
- Not upheld
- Internet (video)
- 30 March 2022
An ad on the Yogscast YouTube channel was not found to be inappropriately targeted at children.
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Cider of Sweden Ltd
- Upheld
- Radio
- 22 December 2021
A radio ad for Kopparberg was banned for implying that alcohol could contribute to an individual’s popularity and that drinking alcohol was a key component of social success or acceptance.
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The Chop Shop
- Upheld
- Internet (website content), Social media (own site)
- 22 December 2021
A website and three Instagram posts by a drinks device retailer were banned for featuring the excessive consumption and irresponsible serving of alcohol and for featuring someone who appeared to be under 25 years of age.
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The Lowcal Ltd
- Upheld
- Social media (influencer or affiliate ad)
- 22 December 2021
An Instagram story posted by Adam Cuthbertson was banned for not being obviously identifiable as an ad and for making non-permitted nutrition claims about alcoholic drinks.