Health and beauty

Latest rulings

Beautaholics Ltd
- Upheld
- Social media (paid ad), Website (own site)
- 05 November 2025
A paid-for Meta ad and a website page for a hair and skincare retailer which featured an LED facemask made medicinal claims for a product that was not registered with the Medicines and Healthcare products Regulatory Agency (MHRA) and didn't have the applicable conformity marking.
Cleriva t/a NovaFlow
- Upheld
- Social media (paid ad)
- 05 November 2025
Two paid-for Facebook ads for a sinus clearing device made medical claims for a product that did not have the applicable conformity marking and was not registered with the Medicines and Healthcare products Regulatory Agency (MHRA).
Invention Works BV t/a Silk’n
- Upheld
- Social media (paid ad), Website (own site)
- 05 November 2025
A paid-for Meta ad and website page for a hair and skincare tool retailer, which featured an LED facemask, made medicinal claims for a product that was not registered with the Medicines and Healthcare products Regulatory Agency (MHRA) and did not have the applicable conformity marking.
Project E Beauty LLC
- Upheld
- Social media (paid ad), Website (own site)
- 05 November 2025
A paid-for Meta ad and a website page for a hair and skincare retailer, which featured an LED facemask made medicinal claims for a product that was not registered with the Medicines and Healthcare products Regulatory Agency (MHRA) and did not have the applicable conformity marking.

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