Health and beauty

Latest rulings

JR Biomedical Ltd t/a SELFCHECK
- Upheld
- Search (paid)
- 10 December 2025
Two paid-for Google ads for a medical device company made claims that their at home Prostate-Specific Antigen (PSA) tests could make an accurate medical diagnosis of prostate problems, including prostate cancer. The ad also made claims that discouraged essential treatment for conditions for which medical supervision sh...
Beautaholics Ltd
- Upheld
- Social media (paid ad), Website (own site)
- 05 November 2025
A paid-for Meta ad and a website page for a hair and skincare retailer which featured an LED facemask made medicinal claims for a product that was not registered with the Medicines and Healthcare products Regulatory Agency (MHRA) and didn't have the applicable conformity marking.
Cleriva t/a NovaFlow
- Upheld
- Social media (paid ad)
- 05 November 2025
Two paid-for Facebook ads for a sinus clearing device made medical claims for a product that did not have the applicable conformity marking and was not registered with the Medicines and Healthcare products Regulatory Agency (MHRA).
Invention Works BV t/a Silk’n
- Upheld
- Social media (paid ad), Website (own site)
- 05 November 2025
A paid-for Meta ad and website page for a hair and skincare tool retailer, which featured an LED facemask, made medicinal claims for a product that was not registered with the Medicines and Healthcare products Regulatory Agency (MHRA) and did not have the applicable conformity marking.

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