Latest rulings

  • 123-Reg Limited

    • Upheld
    • Internet (search engine)
    • 19 July 2017

    A Google sponsored search result for a web-hosting company featured text that stated, “123-reg Web Domain Names - Get Your .co.uk For Only 0.99p … Choose the UK Domain Name Experts - .CO.UK Domain 99p - .UK Domain 99p … Web Hosting Only £2.49/m …”.

  • BMW (UK) Ltd

    • Not Upheld
    • Television
    • 19 July 2017

    A TV ad for the BMW 5 Series, seen on 8 March 2017, showed a man driving through countryside and then through a city. At one point while he was driving, he swiped his hand across a built-in screen alongside the car's dashboard. The voice-over stated "Introducing the new BMW 5 Series. Ambition raised".<...

  • Cocoalocks.com

    • Upheld
    • Internet (on own site), Internet (social networking)
    • 19 July 2017

    A paid for Facebook ad and a website for Cocoalocks.com seen in April 2017:

    a. The Facebook ad showed an image of a woman holding the cocoa locks product and an image of her long hair and included text which stated "I Grew My Hair 7 Inches in 3 Months, Here's How I Did it ...".

    b. T...

  • Colgate-Palmolive (UK) Ltd

    • Not Upheld
    • Television
    • 19 July 2017

    A TV ad for Colgate Total Proof toothpaste, viewed on 21 April 2017, featured a voice-over that stated, “You brush your teeth every day. But wouldn’t you feel better if you could see and feel it cleaning? Colgate Total Proof. It turns into a blue foam as you brush, fights bacteria and reduces plaque. So ...