Banning ads for HFSS food appearing in children's online media

• ASA News
• 06 June 2019

Report reveals exposure of children to age-restricted TV ads is falling

• ASA News
• 01 February 2019

Getting your weight loss food ads in shape

• CAP News
• 10 January 2019

CBD – A potted history and how not to hash up

• CAP News
• 29 November 2018

Keeping your ‘Organic’ claims compliant

• CAP News
• 14 September 2018

Banning ads is no silver bullet for tackling childhood obesity

• ASA opinion piece
• 05 July 2018
• Guy Parker

Cambridge Chocolate Technologies Ltd

• Upheld
• Internet (on own site)
• 21 August 2019

Two websites for Cambridge Chocolate, seen on 21 February 2019:  a. The first website, www.esthechoc.com/uk, featured a page titled “What is esthechoc?”. Text on the page stated “One small esthechoc a day helps to regain your skin health and slow down the ageing process”. Further text &l...

McDonald's Restaurants Ltd

• Not Upheld
• Radio
• 14 August 2019

A radio ad for McDonald's, broadcast on Virgin Radio on 8 March 2019, featured a conversation between two men about their respective lunches. One reported that he had a "packed lunch ... with a cheeky little choccy bar". The other remarked "That looks tiny, have they made them smaller?” to whic...

Mondelez UK Ltd

• Upheld
• Television, VOD
• 14 August 2019

A TV ad and video on demand (VOD) ad for the soft cheese, Philadelphia: a. The TV ad, seen on 14 June 2019, featured a woman passing a baby to a man who then held the baby in his arms. Another man appeared carrying a baby in a car seat. The first man said “New dad, too?” and the second man nodded. The sc...

Mondelez UK Ltd t/a Cadbury

• Not Upheld
• Internet (video)
• 05 June 2019

A TV ad, YouTube ad and cinema ad for Cadbury, seen in late November 2018:   a. The TV ad began with a secondary school-aged girl, wearing a Santa Claus mask and carrying a large ribbon-wrapped chocolate bar under her arm, walking through a school during classes. She dodged behind a wall to avoid a teacher a...