Rulings (89)
  • Fanfinders Ltd

    • Upheld
    • 09 October 2024

    A paid-for Facebook ad promoting a free baby box featured an image which didn’t accurately represent what customers received.

  • Pall Mall Medical (Manchester) Ltd t/a Pall Mall Cosmetics

    • Upheld
    • 09 October 2024

    An Instagram ad was irresponsible as it trivialised the decision to undergo cosmetic surgery and linked cosmetic surgery with happiness and confidence.

  • PlymGlow Ltd

    • Upheld
    • 09 October 2024

    A circular for a tanning salon discouraged essential treatment for conditions for which medical supervision should be sought and irresponsibly claimed that health benefits could be obtained from sunbeds.

  • Guang Zhou Shi Chen Ming Ke Ji You Xian Gong Si t/a MENGCOOL

    • Upheld
    • Social media (influencer or affiliate ad)
    • 25 September 2024

    Two Instagram stories on Jess Sheppard’s account featuring affiliate links weren't obviously identifiable as ads.

  • Shop TJC Ltd t/a The Jewellery Channel

    • Upheld
    • Television
    • 25 September 2024

    A teleshopping ad promoted a product that was a medical treatment for humans and also made medical claims for an unlicensed device.

  • THG Beauty Ltd t/a Look Fantastic

    • Upheld
    • Social media (influencer or affiliate ad)
    • 25 September 2024

    An Instagram story highlight on Erim Kaur’s account wasn’t obviously identifiable as an ad.

  • Excite For Life Ltd

    • Upheld
    • Internet (website content)
    • 18 September 2024

    A website made misleading claims that CBD was suitable for consumption by children, incorrectly stated that the recommended maximum consumption of CBD per day for adults was 70 mg and made general health claims that weren't accompanied by an authorised specific health claim.

  • Vape Life Ltd t/a CBDLife UK

    • Upheld
    • Internet (website content)
    • 18 September 2024

    A website made misleading claims that CBD was suitable for consumption by children and incorrectly stated that the recommended maximum consumption of CBD per day for adults was 70 mg.

  • Femgroup Ltd t/a Feminapause

    • Upheld
    • Social media (paid ad)
    • 11 September 2024

    A paid-for Facebook ad made claims that a supplement could treat symptoms of the menopause and misleadingly implied that the supplement had been approved by the Food Standards Agency.

  • Nasty Gal Ltd

    • Upheld
    • Social media (own site)
    • 11 September 2024

    A promotion on the Nasty Gal Instagram page failed to clearly publish the winner of a competition.

  • 247 Home Furnishings Ltd t/a 247Blinds

    • Upheld
    • Internet (website content)
    • 04 September 2024

    A website ad which made references to blindness were likely to cause serious or widespread offence on the grounds of disability.

  • Mayborn (UK) Ltd t/a Tommee Tippee

    • Upheld
    • Social media (paid ad)
    • 04 September 2024

    A paid-for Instagram ad for a device for removing air particles from milk made unsubstantiated efficacy claims for treating colic and its symptoms.

  • Hike Future Ltd t/a Hike Footwear

    • Upheld
    • Social media (paid ad)
    • 28 August 2024

     Three paid-for Facebook ads made misleading claims about a money back guarantee, made medical claims for unlicensed products and featured testimonials that weren’t genuine.

  • Valterous Ltd t/a Therapie Clinic

    • Upheld
    • Internet
    • 21 August 2024

    A website and Instagram ad made misleading and unsubstantiated saving claims.   

  • The Edinburgh Herbal Dispensary Ltd t/a Napiers Edinburgh

    • Upheld
    • Social media (paid ad)
    • 14 August 2024

    Five TikTok ads made medicinal claims for an unlicenced product.

  • ZOE Ltd

    • Upheld
    • Social media (paid ad)
    • 14 August 2024

    A paid-for Facebook ad for Zoe featuring a testimonial from Steven Bartlett misleadingly omitted that he was an investor in the company.

  • Flow Neuroscience AB t/a Flow

    • Upheld
    • Internet
    • 07 August 2024

    An ad on Gemma Collins' Instagram account discouraged treatment for depression, a condition for which medical supervision should be sought.

  • MedTech Global LLP t/a Orthoback

    • Upheld
    • Internet
    • 07 August 2024

    A website and Facebook ad made unsubstantiated savings claims, made misleading claims about the advertiser's money-back guarantee and returns policy, and made medical claims for an unlicenced product which did not have the relevant compliance labels.   

  • MYA Clinics Ltd t/a MYA Cosmetic Surgery

    • Upheld
    • Website (paid ad)
    • 31 July 2024

    Two display ads for cosmetic surgery shown on the Quizlet website were inappropriately targeted.

  • Person(s) unknown t/a Nultqh GB

    • Upheld
    • Social media (paid ad)
    • 31 July 2024

    A paid-for Meta ad for a prostate patch made medicinal claims for an unlicensed product.

Informally resolved (9)
  • Rakhee Mediratta

    • 24 July 2024
    • Number of complaints: 0

    Topic: Medicines, remedies and therapies

  • L'Oréal (UK) Ltd

    • 17 July 2024
    • Number of complaints: 0

    Topic: Beauty products, grooming and hygiene

  • Jahangir Group Ltd t/a ShopVistaa

    • 26 June 2024
    • Number of complaints: 0

    Topic: Health conditions

  • Whaleco UK Ltd t/a Temu

    • 26 June 2024
    • Number of complaints: 0

    Topic: Medical devices

  • British Hair Clinic (unconfirmed)

    • 19 June 2024
    • Number of complaints: 1

    Topic: Cosmetic surgery and procedures

  • Lumi Skn Ltd

    • 12 June 2024
    • Number of complaints: 1

    Topic: Medical devices

  • Pall Mall Medical (Manchester) Ltd t/a Pall Mall Cosmetics

    • 12 June 2024
    • Number of complaints: 1

    Topic: Medical procedures and services

  • Cosmetic Medical Advice UK Ltd.

    • 05 June 2024
    • Number of complaints: 1

    Topic: Beauty products, grooming and hygiene

  • L'Oréal (UK) Ltd

    • 05 June 2024
    • Number of complaints: 1

    Topic: Beauty products, grooming and hygiene