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Missguided Ltd
Two posters sold by Missguidied were not found to be offensive or irresponsible.
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Procter & Gamble (Health & Beauty Care) Ltd
A poster advertising nasal spray made misleading claims about its effectiveness against eliminating cold symptoms.
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Chuckling Goat Ltd
A poster ad and website claims by a food provider broke the rules by implying its products prevented, treated or cured human disease.
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Mizkan Euro Ltd t/a Branston
A poster ad for vinegar did not condone or encourage poor nutritional habits or an unhealthy lifestyle in children.
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StubHub (UK) Ltd
A poster ad for a third-party reseller that claimed to guarantee genuine tickets would always be sold was misleading.
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Vape Nation Ltd t/a 88Vape
Two bus posters advertising vaping equipment did not directly target children.
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Missguided Ltd
A poster by a fashion brand objectified women and was likely to cause offence while another was unlikely to break the rules on the same grounds.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which, following receipt of a complaint, agreed to amend or withdraw their ad without the need for a formal investigation.
Rulings (7)