Rulings (64)
  • Active Posture Ltd

    • Upheld
    • Internet (social networking)
    • 13 November 2019

    Claims on Facebook by a clothing company that its product could improve posture and reduce back pain were misleading.  

  • Parsley Box Ltd

    • Upheld
    • Internet (on own site), National press
    • 13 November 2019

    A press ad and website for a meal delivery service broke the rules around misleadingness and qualification.

  • Toyota (GB) plc

    • Not upheld
    • Poster, Internet (social networking), Television
    • 13 November 2019

    TV, poster and Facebook ads for a hybrid car were not misleading.

  • Waverley Media Ltd t/a Waverley Media Ltd

    • Upheld
    • Internet (on own site)
    • 24 July 2019

    A web document for a provider of 'trading systems', Waverley Media, seen on 23 April 2019, promoted a scheme named 'Daisho-Lite'. The document featured text which stated "a handful of disgruntled competitors and serial complainers who can't be bothered to follow instructions have been hard at w...

  • Dyson Ltd

    • Upheld
    • Television
    • 17 July 2019

    A TV ad for the Dyson Pure Hot + Cool Fan, seen in April 2019, featured a voice-over that stated, "Pollutants can build up indoors. Gases, allergens and particles. So Dyson's purifying fan heaters use sensors to detect them, capturing them inside sealed HEPA and carbon filters to clean the air. Then project 29...

  • PPB Counterparty Services Ltd t/a Betfair

    • Not Upheld
    • Internet (on own site)
    • 10 July 2019

    A web page titled “Cash Out” featured on the promotions section of the website www.betfair.com, seen in October 2018. Text stated “CASH OUT KEEP YOUR EYE ON THE BALL CASH OUT WHEN THE MOMENT IS RIGHT AND TAKE YOUR PROFITS … HOW IT WORKS 1. Add selections to your betslip as normal. Bets eligi...

  • Universal Music Operations Ltd

    • Not Upheld
    • Television
    • 10 July 2019

    A TV ad for Billie Eilish’s album ‘When we all fall asleep, where do we go?’, seen at around 8.15 pm on 29 March 2019 began with on-screen text that stated the name of the artist while a voice-over said, “This is ‘When we all fall asleep, where do we go?’ the debut album from Billie ...

  • Unisnacks Europe Ltd

    • Upheld in part
    • Internet (social networking)
    • 06 November 2019

    Ads for biscuits appearing on Facebook, a website and on the product were banned for being irresponsible and encouraging excessive behaviours.

  • Marlow Foods Ltd

    • Not Upheld
    • Television
    • 30 October 2019

    Two TV ads for Quorn products did not break the rules around misleadingness, substantiation or environmental claims.

  • Matalan Retail Ltd

    • Upheld
    • Internet (social networking)
    • 30 October 2019

    A blog post broke our rules for containing affiliate links which were not correctly labelled as marketing communications.

  • Redee Solutions LLC

    • Upheld
    • Internet (social networking)
    • 30 October 2019

    A Facebook ad for an alcohol flush solution was banned for being socially irresponsible and for not holding adequate evidence to support their claims.

  • The Lead Guys Ltd t/a Discount Double Glazing, New Windows Scotland

    • Upheld
    • Internet (on own site)
    • 30 October 2019

    A website ad for double glazing was banned for including false testimonials and for misleadingly claiming to be an independent comparison website.  

  • Boohoo.com UK Ltd

    • Upheld
    • E-mail
    • 16 October 2019

    An email from a clothing retailer was found to be socially irresponsible.

  • The Cornish Rum Company Ltd

    • Upheld in part
    • Internet (social networking)
    • 16 October 2019

    Ads on Instagram and in print were banned for linking alcohol to illicit drugs and for implying alcohol was capable of changing mood.

  • Bristol Airport Ltd

    • Not Upheld
    • E-mail
    • 09 October 2019

    An email promoting return flight deals from Bristol to North America was not considered misleading.

  • Casumo Services Ltd

    • Upheld
    • Internet (sponsored search)
    • 09 October 2019

    An online search ad was banned for being irresponsibly targeted.

  • Drake & Morgan Ltd

    • Upheld
    • Internet (on own site)
    • 09 October 2019

    Claims on a webpage and email for bar and restaurant chain Drake and Morgan’s botanical themed drinks was considered socially irresponsible.    

  • Property Improvement & Maintenance Services Ltd t/a Wandsworth Plumbers

    • Upheld
    • Internet (on own site)
    • 09 October 2019

    A plumber’s website misleadingly stated they did not charge a call-out fee, and implied a trading address from which they didn’t operate. 

  • Virgin Wine Online Ltd

    • Upheld
    • E-mail
    • 09 October 2019

    An email for a wine deal was misleading and broke the promotions rules. 

  • BKUK Group Ltd t/a Burger King

    • Upheld
    • Internet (social networking)
    • 02 October 2019

    A tweet by Burger King was found to condone or encourage anti-social behaviour.

Informally resolved (12)
  • British Telecommunications plc

    • 10 July 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Sports, leisure and hobbies

  • Royal Panda Ltd

    • 10 July 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Gambling

  • SCA Investments Ltd

    • 10 July 2019
    • Number of complaints: 1

    Media: Internet (social networking)
    Topic: Food, drink and supplements

  • Super Bock Bedidas SA

    • 10 July 2019

    Media: Internet (social networking), Internet (display)
    Topic: Alcohol

  • Arkworld UK Ltd

    • 26 June 2019
    • Number of complaints: 1

    Media: Internet (social networking)
    Topic: Food, drink and supplements, Claims, endorsements and testimonials, Animals and farming

  • Coys of Kensington Automobiles Ltd

    • 26 June 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Holidays, travel and motoring

  • TESCO STORES LIMITED

    • 26 June 2019
    • Number of complaints: 1

    Media: Television
    Topic: Food, drink and supplements, Animals and farming

  • Muller UK & Ireland Group LLP

    • 19 June 2019
    • Number of complaints: 1

    Media: Radio
    Topic: Food, drink and supplements

  • VAILLANT LTD

    • 19 June 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Home and garden

  • British Airways Plc

    • 05 June 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Holidays, travel and motoring

  • Roofoods Ltd

    • 05 June 2019

    Media: Internet
    Topic: Food, drink and supplements

  • British Airways Plc t/a British Airways

    • 29 May 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Holidays, travel and motoring