A website ad for a plumbing service was banned for misleadingly stating that they did not charge a call-out fee when it was their policy to do so.
A website ad for a paint product was banned for making misleading claims about its effectiveness in absorbing air pollutants.
A website ad for new household windows and doors was banned for making misleading savings claims.
A leaflet for a water softener misleadingly claimed that the product produced glossier hair and softer skin.
Our rulings are published every Wednesday and set out on the public record how, following investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which, following receipt of a complaint, agreed to amend or withdraw their ad without the need for a formal investigation.