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Sweet Bee Organics Ltd
A website for a beauty products retailer made medicinal claims about an unlicensed product.
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HW Fantasy Ltd t/a My Passion
An in-game ad for an online romantic novel service, seen in a puzzle game was socially irresponsible and likely to cause serious and widespread offence, including by trivialising violence against women.
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Hammonds Furniture Ltd t/a Hammonds
A banner ad and a page on the Hammonds Furniture website, misleadingly implied that discount offers were time limited and also made unsubstantiated and unverifiable comparative claims with identifiable competitors.
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BCCR Ltd t/a Belief Coding Cognitive Rewiring
Two posts on Jessica Cunningham’s Facebook page advertising belief coding discouraged essential treatment for conditions for which medical supervision should be sought and made unsubstantiated claims for the efficacy of belief coding in treating health conditions.
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Au Vodka Ltd
A TikTok post by influencer Lucinda Strafford, a paid-for Facebook post featuring influencer Kai Cenat and another paid-for Facebook post advertising AU Vodka were inappropriately targeted, directed at under-18s and featured people who were, or appeared to be, under-25.
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JLG Legal Ltd t/a Johnson Law Group
A Google paid-for search ad, a paid-for Facebook ad and website for Johnson Law Group, relating to group action compensation claims by diesel vehicle owners and lessees, failed to make clear that by providing their details and e-signing, people were signing a legally binding contract to join a group action claim, omitt...
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Jones Whyte Law Ltd t/a Jones Whyte
A website and paid-for Facebook ad for James Whyte, relating to group action compensation claims for people who had been affected by a data breach, failed to present material information clearly and also omitted material information.
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KP Law Ltd
A website and a paid-for Facebook ad for Join the Claim, relating to group action compensation claims by people who had been affected by a data breach, falsely implied that the advertiser was acting for purposes outside its business, didn’t make their commercial intent clear, didn’t present material informa...
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Dribble Media Ltd t/a Midnite
A post on Midnite’s X page featuring an AI generated video depicting footballer Trent Alexander-Arnold had strong appeal to under-18s.
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Menwell Ltd t/a Voy
A paid-for Google ad for weight-loss treatments promoted prescription-only medicines to the public, against the law and our rules.
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SJC&M Ltd t/a Scar Erase
A product listing on Amazon for scar treatments made unsubstantiated efficacy claims about the treatment period and exaggerated the products efficacy in before and after photos. We also investigated whether the ad made medical claims that broke the rules but we didn’t find it to be in breach.
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Dr Vegan Ltd
An Instagram post for Dr Vegan Ltd claimed that a food supplement could prevent, treat or cure symptoms of the menopause and made medicinal claims for products that weren’t authorised by the Medicines and Healthcare Regulatory Agency.
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Heineken UK Ltd
An Instagram post by the comedian Al Nash advertising Strongbow, implied that alcohol was indispensable and took priority in life.
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Mast-Jagermeister UK t/a Jägermeister
Two paid-for Facebook and Instagram ads for Jägermeister were socially irresponsible and implied that alcohol was a key component of the success of a social event.
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Domino's Pizza UK & Ireland Ltd
A paid-for YouTube ad for a HFSS product wasn’t appropriately targeted and appeared in media that was likely to appeal to under-16s.
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Locksley Distilling Co Ltd
A paid-for Facebook and Instagram ad for a bottle of gin implied that a drink may be preferred because of its higher alcohol content.
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SP Graham Retail Ltd
A voucher for Sean Graham bookmakers didn’t include all the significant conditions of the promotion and also failed to administer the promotion fairly.
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Amazing Giveaways Ltd
A Facebook post for a prize draw wasn't administered fairly and caused unnecessary disappointment.
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Evolution Slimming Ltd
A paid-for Meta ad for food supplements made unauthorised and misleading medical and health claims for weight loss.
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Hollywoodbets International UK Ltd t/a Hollywoodbets
A banner ad for Hollywood bets seen on the Virtual Football League website was inappropriately targeted to under-18s.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following a formal investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which agree to amend or withdraw their ad without being subject to a formal ruling.
Rulings (41)