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ACME Vape Ltd
Two TikTok posts on the IVG TikTok account promoted unlicensed, nicotine-containing e-cigarettes
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Cloud City Vapez UK Ltd
A TikTok post on Harleigh Perez’s account promoted unlicensed, nicotine-containing e-cigarettes.
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Kollo Health Ltd
A paid-for Facebook ad for liquid collagen claimed it could reduce wrinkles and cause thicker hair, which could not be substantiated, and made specific health claims which had not been authorised on the GB Register.
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Organic Burst World SA t/a Organic Burst
A paid-for Facebook ad claimed that food supplement spirulina could treat vitamin B12 deficiency and therefore reverse the growth of grey hair, which breached the rules on claiming a food supplement can treat clinical vitamin deficiencies and symptoms.
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Prettylittlething.com Ltd t/a Prettylittlething.com
An email ad failed to administer a pricing promotion via a discount code fairly.
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Blenheim Sales & Lettings Ltd
A promotion on a letting agent’s Facebook page was not administered fairly and omitted significant information about how to claim the prize.
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Menar Jimmy Georgiou
A post on a beauty clinic’s Facebook page promoted prescription-only medicines to the general public.
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Serenity Rehabilitation Ltd t/a Serenity Addition Centres
A website for a rehabilitation centre did not make clear that they were a referral company and implied that they owned clinics.
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Qatar Tourism
An Instagram post on Rio Ferdinand’s account which promoted the Visit Qatar website was not obviously identifiable as an ad.
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Neafs UK Ltd
A website for a heated cigarette sticks retailer broke the ad rules by featuring people who were, or seemed to be, under 25 years of age.
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CCHG Ltd t/a VPZ
A website for an e-cigarette retailer made smoking cessation claims about their products in the absence of a relevant MHRA licence.
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Juniper Technologies UK Ltd
A YouTube pre-roll for a weight-loss programme broke the rules by promoting prescription-only medicines to the general public.
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DT Fitness t/a dtfitness_31
A promotion in a post on a personal trainer’s Instagram page was not administered fairly.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which, following receipt of a complaint, agreed to amend or withdraw their ad without the need for a formal investigation.
Rulings (13)