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Tesco Stores Ltd t/a Tesco
TV and press basket comparison ads for Tesco were found to be misleading.
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Home Office
A radio ad by the Home Office was misleading because it did not make sufficiently clear that some applicants to the EU Settlement Scheme would need to provide additional documents beyond their passport or ID card.
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Stockmarket Insider Ltd
Three websites for investment advisory service Stockmarket Insider, www.narendesigns.co.uk, www.stockmarket-insider.uk and www.stockmarket-insider.co.uk, seen in March 2019, featured two pages. Text on the home page of each of the three websites stated “… of the thousands of ‘investment advisory s...
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HDR Global Trading Ltd
A newspaper ad for the cryptocurrency trading platform BitMEX, seen on 3 January 2019. The ad showed a graph spread across two pages. The horizontal axis was divided and labelled into six month units showing dates between January 2009 and January 2019. The vertical axis was labelled “Bitcoin Price In US Dollars&r...
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Lidl Northern Ireland GmbH
A regional press ad for Lidl, seen in the Belfast Telegraph between 15 and 19 January 2019, had a headline which stated "HEALTHY SAVINGS!" followed by text which stated "SAVE £46* VERSUS THE SAME SHOP IN TESCO". The ad showed two supermarket trolleys filled with different products. ...
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Buy It Direct Ltd
A website for Laptops Direct, www.laptopsdirect.co.uk, seen on 18 February 2019, advertised an electriQ 35" WQHD 100Hz HDR FreeSync Curved UltraWide Gaming Monitor for £339.97. Text above the selling price stated "You save: £310.00".
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ME Legal and Financial Ltd t/a Mortgage.Claims
A TV ad for Mortgage.Claims, a mortgage assessment company, shown in December 2018 and January 2019, featured a couple deciding to make a claim to establish whether their mortgage had been mis-sold. The woman said, “Guess what I’ve found out? We could be due tens of thousands of pounds.” The man re...
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BVG Group
A brochure for Samuel Windsor, a menswear brand, seen in September 2018, stated on its cover page, “END OF SEASON SALE SAVE UP TO 70%”. The brochure included a number of products that were discounted against “TYPICAL HIGH STREET PRICE”: a. Page 4 included a listing for “THE FAMOUS SAMUE...
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Ogilvie Promotions Ltd
A promotion featured on www.millionairemansion.co.uk, seen on various dates in 2018, which offered the opportunity to win a house. Text stated “WIN THIS MILLIONAIRE MANSION FOR £10 Plus 50p Booking Fee Per Transaction… YOUR CHANCE TO WIN! For a chance to win one of the following prizes, simply buy a ...
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Person(s) unknown t/a www.houser.co.uk
The website www.houser.co.uk, a property listing website, seen on 19 January 2019, featured a five-bedroomed, detached house for sale in Romsey, SO51. The listing was headed "Available" and showed various photographs of the interior and exterior of the property. Text which stated "Sale Price: £1,05...
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Raffle House Ltd
A Facebook post and website for Raffle House, offering the opportunity to win a house: a. The post on Raffle House’s Facebook page, seen on 6 November 2018, featured the text “Have you checked out our new play then pay process? Increase your chances to win today, risk free!”. b. The website www....
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Win a Mega Home Ltd
A tweet posted on 30 December 2018 and two radio ads heard in December 2018, promoted a raffle competition to win a house. a. The tweet, posted by Win A Mega Home, stated, "You have until tomorrow to buy a ticket to win this house!" b. The first radio ad stated: "Dear Santa, I've been terribly ...
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Ziffit Ltd
A TV ad for Ziffit.com, an online selling service, seen on 8 February 2019 opened with an animation of a man and woman surrounded by books. The voice-over stated, “How can you quickly turn books into money? Ziffit.com pays for all kinds of books as well as CDs, DVDs and games, simply use our app to zap the barcod...
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Lidl UK GmbH t/a Lidl
A national press ad seen on 17 January 2019, featured the claims “YOUR MONEY'S WORTH MORE AT LIDL” and "Prices crunched all year round" above a photograph of four branded food products including Cathedral City cheddar cheese. Text below stated “£11.50 at Morrisons” and &ldquo...
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Nespresso UK Ltd
An email promotion from Nespresso, received on 29 October 2018, offered a free milk frother. Text stated “Stock up on your favourite Nespresso coffees and we’ll treat you to a complimentary Aeroccino4 Milk Frother.* Simply order 400 capsules before 11th November to enjoy milky coffee creations worthy of any...
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DSG Retail Ltd in association w/Reach Plc
The Liverpool Echo website www.liverpoolecho.co.uk, featured what appeared to be an article with the headline “Currys PC World launches its incredible Black Friday 2018 deals with £600 off TVs”. A subheading stated “Products from brands such as Sony, Hotpoint, HP and Nintendo are included”...
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Dawson & Walsh Ltd
A job listing posted by the recruiters Dawson & Walsh, seen 6 November 2018 on TotalJobs, for a permanent .NET Developer position located in Cardiff. The ad’s heading stated “.NET Developer, ASP.NET, C# - Cardiff”.
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Susan DeVere t/a Win Your Castle
The Orchardton Castle Facebook page, seen on 5 February 2018, stated “BUY AN ENTRY AND GET A FREE ENTRY WITH FACEBOOK. Share and like OUR PAGE on Facebook - fill in a form from our site Don’t forget to fill in the question answers [sic]. thank you. https://winacastle.co.uk https://winyourcastle.com https://...
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Zestify Media Ltd
A TV ad for Zestify Media, seen on 5 January 2019, showed an epilator with a crossed out 'was' price of £39.99 and a 'now' price of £19.99. Alongside that was a pink circle that featured the claim "SAVE 50%".
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Zimplistic Private Ltd t/a Rotimatic
A paid-for Facebook post and email for Rotimatic: a. The post, seen on 23 October 2018, stated “Enjoy the biggest savings on Rotimatic this Diwali! Enjoy 15% off … Hurry”, accompanied by an image of the product and text beside which stated “SAVE £191”. Further text underneath sta...
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EMP Mail order UK Ltd
Media: Internet (on own site), Internet (display)
Topic: Pricing and charges -
Kettle Foods Ltd
Media: Packaging
Topic: Promotions and competitions -
L'Oréal (UK) Ltd
Media: Internet (on own site)
Topic: Promotions and competitions -
TalkTalk Telecom Ltd
Media: E-mail
Topic: Promotions and competitions, Pricing and charges -
Tapi Carpets & Floors Ltd
Media: Internet (on own site), Point of sale
Topic: Promotions and competitions, Pricing and charges -
www.axparis.co.uk Ltd
Media: Internet (on own site)
Topic: Promotions and competitions -
ADIDAS (UK) Ltd
Media: Internet (on own site)
Topic: Promotions and competitions -
BRITISH TELECOMMUNICATIONS PLC
Media: Internet (social networking)
Topic: Computers, phones and telecoms, Pricing and charges -
Boots UK Ltd
Media: Internet (on own site), Internet (sales promotion)
Topic: Promotions and competitions, Pricing and charges -
Charles Tyrwhitt Shirts Ltd
Media: E-mail
Topic: Promotions and competitions -
Coral Interactive (Gibraltar) Ltd
Media: Internet (on own site)
Topic: Pricing and charges -
Freedom Travel Group
Media: Internet (sales promotion)
Topic: Promotions and competitions, Pricing and charges -
Furosystems Ltd
Media: Internet (social networking)
Topic: Legal and regulation -
Hilton Worldwide Ltd
Media: Internet (on own site)
Topic: Pricing and charges -
Intuit Ltd
Media: Internet (OMOW)
Topic: Promotions and competitions -
Performance Cycling Ltd
Media: Internet (on own site)
Topic: Pricing and charges -
Spotify Ltd
Media: Internet (on own site)
Topic: Promotions and competitions -
A19-1018913 Countryside Properties plc
Media: Internet (on own site), Point of sale, Internet (OM 3rd party)
Topic: Property sales and lettings -
Argos Ltd
Media: Television
Topic: Pricing and charges -
Maple Syrup Media Ltd t/a Quidco.com
Topic: Promotions and competitions