Rulings (60)
  • Telefonica UK Ltd t/a O2

    • Upheld
    • National press
    • 08 July 2020

    Two newspaper ads for O2 made misleading claims about the total cost of an iPad and Surface Pros.

  • Grapevine Europe Ltd

    • Upheld
    • Television
    • 20 May 2020

    A TV ad for a car buying comparison site misled consumers about what personal information was needed to obtain valuations from their website.

  • Sky UK Ltd

    • Upheld
    • Television
    • 13 May 2020

    A TV ad misleadingly implied Sky offered the UK’s lowest-priced superfast broadband.

  • Boohoo.com UK Ltd

    • Upheld
    • Email, Internet (social networking)
    • 06 May 2020

    Discount claims in an email and website misleadingly implied all products would be discounted and a countdown clock on the website misleadingly implied the offers were time-limited.

  • Clear Score Technology Ltd t/a ClearScore

    • Upheld
    • Television
    • 06 May 2020

    A TV ad for a financial technology company did not make clear that pre-approved offers would be subject to additional checks by the lender prior to approval.

  • Hydro Solutions Fylde Ltd t/a Elite Competitions

    • Upheld
    • Internet (sales promotion)
    • 06 May 2020

    A website page for prize competitions was misleading because the free entry route was unclear, the closing date was extended without good reason and a prize of 70% of ticket sales was not a reasonable equivalent to the advertised prizes.

  • I Saw it First Ltd

    • Upheld
    • Text Message
    • 06 May 2020

    A text message and a website for an online fashion retailer misleadingly implied a promotion was applicable to all products and that, by using a countdown clock, discount offers were time-limited.

  • MissPap Ltd t/a Misspap

    • Upheld
    • Internet (on own site), Website (own site)
    • 06 May 2020

    A website for an online fashion retailer which used a countdown clock misleadingly implied discount offers were time-limited.

  • NewDay Ltd

    • Not upheld
    • Television
    • 06 May 2020

    A TV ad for a credit card and balance transfers did not break the rules on social responsibility.

  • Buy It Direct Ltd t/a Furniture123

    • Upheld
    • Internet (on own site), Website (own site)
    • 29 April 2020

    A furniture website made misleading savings claims.

  • Iceland Foods Ltd t/a Iceland

    • Not upheld
    • National press
    • 29 April 2020

    A national press ad for a supermarket did not make a misleading price comparison.

  • Solaw International Ltd t/a QLTS Advantage

    • Upheld
    • Internet (on own site), Website (own site)
    • 29 April 2020

    A website for a training course for lawyers made misleading and unverified claims.

  • Funding Circle Ltd

    • Upheld
    • Television
    • 15 April 2020

    A TV ad did not make clear that a personal guarantee might be required for some loans.

  • Warners Group Publications plc

    • Upheld
    • Internet (social networking)
    • 01 April 2020

    A Facebook post for a railway magazine promoting a goody bag was banned for failing to disclose that buyers would be tied into a yearly subscription.

  • BrandAlley UK Ltd t/a BrandAlley, Brand alley

    • Upheld
    • Internet (on own site)
    • 25 March 2020

    A website ad making savings claim on a mattress topper was banned for being misleading.

  • StubHub (UK) Ltd

    • Upheld
    • Poster
    • 25 March 2020

    A poster ad for a third-party reseller that claimed to guarantee genuine tickets would always be sold was misleading.

  • Pepper Deals Ltd

    • Upheld
    • Internet (sales promotion)
    • 18 March 2020

    A website promotion for a luggage set was not clearly identifiable as an ad.

  • UK Deed Poll Service Ltd

    • Upheld
    • Internet (on own site)
    • 18 March 2020

    Website ads for a deed poll company misled consumers by implying it was the officially recognised organisation for such services.

  • persons unknown t/a Luxsleeps

    • Upheld
    • Internet (social networking)
    • 18 March 2020

    An Instagram post promoting a competition to win a bed broke the rules as the prize was not awarded.

  • Profit Accumulator Ltd

    • Upheld
    • Internet (social networking)
    • 11 March 2020

    Instagram posts for a betting company were banned for being irresponsible as they suggested matched betting could be a solution to financial concerns.

Informally resolved (15)
  • Cameron Mackintosh Ltd - unconfirmed

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Pricing and charges

  • Howarth Homes plc

    • 04 December 2019
    • Number of complaints: 1

    Media: National press
    Topic: Property sales and lettings

  • JD Sports Fashion Plc

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Promotions and competitions

  • John Lewis Partnership plc

    • 04 December 2019
    • Number of complaints: 3

    Media: National press, Internet (social networking), Point of sale
    Topic: Promotions and competitions

  • MyCityDeal Ltd

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Promotions and competitions

  • Specsavers Optical Group Ltd

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Promotions and competitions

  • Splendor SA

    • 04 December 2019
    • Number of complaints: 1

    Media: National press
    Topic: Clothing, shoes and jewellery, Pricing and charges

  • TheHut.com Ltd

    • 04 December 2019
    • Number of complaints: 1

    Media: Email
    Topic: Promotions and competitions

  • Vectone Mobile Ltd

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Promotions and competitions, Appliances, electronics and machinery

  • EMP Mail order UK Ltd

    • 14 August 2019
    • Number of complaints: 1

    Media: Internet (on own site), Internet (display)
    Topic: Pricing and charges

  • Kettle Foods Ltd

    • 10 July 2019
    • Number of complaints: 1

    Media: Packaging
    Topic: Promotions and competitions

  • L'OrĂ©al (UK) Ltd

    • 10 July 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Promotions and competitions

  • TalkTalk Telecom Ltd

    • 10 July 2019
    • Number of complaints: 1

    Media: Email
    Topic: Promotions and competitions, Pricing and charges

  • Tapi Carpets & Floors Ltd

    • 10 July 2019
    • Number of complaints: 1

    Media: Internet (on own site), Point of sale
    Topic: Promotions and competitions, Pricing and charges

  • www.axparis.co.uk Ltd

    • 10 July 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Promotions and competitions