Rulings (16)
  • Hutchison 3G UK Ltd t/a Three

    • Upheld
    • Television
    • 21 July 2021

    A TV ad for Three mobile was banned for misleading claims about their 5G offering.

  • Hyundai Motor UK Ltd

    • Upheld
    • Internet (website content)
    • 09 June 2021

    A website ad for Hyundai was banned for implying that no impurities caused by driving the Hyundai NEXO would remain in the air without having adequate substantiation to prove this was true.

  • British Telecommunications plc t/a BT

    • Upheld in part
    • Poster
    • 05 May 2021

    A poster for BT was banned for making misleading claims about the reliability of their full fibre broadband.

  • Grey Technology Ltd t/a Gtech

    • Upheld in part
    • Newspaper, Internet (website content)
    • 07 April 2021

    Two newspaper ads and a website ad for a vacuum cleaner were banned for implying the product could completely eliminate dust clouds without holding adequate evidence to prove this.

  • Dalradian Gold Ltd

    • Upheld
    • 10 March 2021

    A newspaper ad for a gold mining construction project was banned for misleadingly implying that materials extracted from the proposed mine would be used in the renewable energy industry.

  • Smart Metering Communications Body Ltd t/a Smart Energy GB

    • Not upheld
    • 10 March 2021

    A TV and radio ad for a smart meter which stated that the product could help consumers to save money on their bills was not found to be misleading.

  • DSG Retail Ltd t/a Currys PC World

    • Upheld
    • Internet (on own site), Television
    • 24 February 2021

    Two TV ads for Currys PC World were banned for misleadingly implying that consumers were able to purchase a TV for half price when this was not the case.

  • Haven Power Ltd

    • Not upheld
    • Internet (website content)
    • 24 February 2021

    A website post by an electricity supplier did not make misleading environmental claims.

  • Telefonica UK Ltd t/a O2

    • Upheld
    • National newspaper (paid ad), Television
    • 24 February 2021

    A TV and newspaper ad for O2 which claimed it was the “UK’s No.1 Network” was found to be misleading because the comparisons it made with competitors were not clear.

  • Sky UK Ltd

    • Upheld
    • Television
    • 17 February 2021

    A TV ad for Sky was banned for making misleading savings claims about a Sky TV and Broadband package.

  • SCA Investments Ltd t/a Gousto

    • Upheld
    • 02 December 2020

    A website ad for the meal subscription service Gousto misleadingly stated that their packaging was 100% plastic free and misleadingly stated that it was 100% recyclable.

  • Sky UK Ltd

    • Not upheld
    • Television
    • 28 October 2020

    A website and TV ad for Sky was not found to be misleading.

  • Esso Petroleum Company, Limited t/a Esso Petroleum Company, Limited

    • Not upheld
    • Magazine
    • 14 October 2020

    A magazine ad for a fuel company did not make misleading environmental claims.

  • Puressentiel UK Ltd

    • Upheld
    • 07 October 2020

    A newspaper ad for an air spray product misleadingly implied that it could reduce airborne household bacteria.

  • British Gas Services Ltd t/a British Gas

    • Not upheld
    • Radio
    • 12 August 2020

    Three radio ads for British Gas’ HomeCare service did not make misleading price claims.

  • Sky UK Ltd

    • Upheld
    • Internet (on own site), Television
    • 12 August 2020

    A TV and website ad for Sky were banned for not making the full cost of a discount package sufficiently clear.