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Edrington-Beam Suntory UK
A TV ad for whisky did not link alcohol with sexual activity and did not breach the BCAP Code.
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James Murray Solicitors
A radio ad for a law film was not likely to cause unjustifiable distress and did not breach the BCAP Code.
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ContextLogic Inc t/a Wish.com
A paid-for ad on Facebook was irresponsible for portraying a model who was under 18 years of age in a sexual manner.
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ContextLogic Inc t/a Wish.com
Facebook ads for an online retailer, Wish.com, were irresponsible for appearing to direct ads for restricted firearms and knives to a general audience.
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Betfair Casino Ltd t/a Betfair Casino
A TV ad for Betfair did not portray, condone or encourage gambling behaviour that was socially irresponsible.
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Skinny Clinic t/a Germaine Smith and Michel Thompson
Three Instagram posts by a weight loss injection provider which made irresponsible weight loss claims and a website ad which promoted prescription-only medicines to the general public were banned.
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Skinny Revolution Ltd
Four Instagram post by a weight loss injection provider were banned for making irresponsible weight loss claims, for promoting prescription-only medicines to the general public and for exploiting people’s insecurities around body image during lockdown.
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SkinnyJab Ltd t/a SkinnyJab
Two Instagram posts by an influencer in association with a weight loss injection provider were banned for promoting prescription-only medicines to the general public and for irresponsibly implying that the product could be used by people who were not overweight.
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ContextLogic Inc t/a Wish.com
Four in-app ads for the e-commerce platform Wish were banned for placing explicit sexual images in apps that were likely to be used by children.
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NewDay Ltd
A TV ad for a credit card and balance transfers did not break the rules on social responsibility.
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Hey Habito Ltd
A TV and VOD ad for an online mortgage broker featuring cartoon gory horror was scheduled appropriately to prevent it from likely being seen by young children.
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ITV Broadcasting Ltd
Two TV ads for a video game were not scheduled inappropriately.
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Sky UK Ltd t/a Sky, NowTV
TV ads for a video game and a film were not scheduled inappropriately.
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Vape Nation Ltd t/a 88Vape
Two bus posters advertising vaping equipment did not directly target children.
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Profit Accumulator Ltd
Instagram posts for a betting company were banned for being irresponsible as they suggested matched betting could be a solution to financial concerns.
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Warner Bros. Entertainment UK Ltd
An ad on the Classic Lullabies playlist on Spotify for the film It Chapter Two was irresponsible for causing distress for children.
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Easy Shopping 4 Home Ltd
A product listing on Amazon for face masks claiming to protect consumers from coronavirus was misleading and irresponsible and likely to cause fear without justifiable reason.
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Missguided Ltd
A poster by a fashion brand objectified women and was likely to cause offence while another was unlikely to break the rules on the same grounds.
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Novads OU
Paid-for display ads and website claims for face masks claiming to protect consumers from coronavirus were misleading and irresponsible and likely to cause fear without justifiable reason.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which, following receipt of a complaint, agreed to amend or withdraw their ad without the need for a formal investigation.
Rulings (19)