Rulings (8)
  • Barrhead Travel Service Ltd t/a Barrhead Travel

    • Upheld
    • 03 September 2025

    A paid-for Google ad for a travel agency gave a misleading impression of the advertised cruises’ environmental impact by failing to make the basis of environmental claims clear and not holding robust substantiation to support them.

  • BetterVits LLC

    • Upheld
    • 03 September 2025

    An Instagram post by the influencer Doctor Shireen made unauthorised health claims in relation to food supplements, exaggerated authorised health claims and made health claims that referred to the recommendation of an individual health professional, which is against the rules in ads for food supplements.

  • Easytek Ltd t/a Vape Superstore

    • Upheld
    • 03 September 2025

    A website for a vape retailer misleadingly implied that their products had been tested and endorsed by the Medicines and Healthcare Regulatory Agency. 

  • Imperial Tobacco Ltd t/a Rizla UK

    • Upheld
    • 03 September 2025

    A paid-for Facebook ad for Rizla UK was socially irresponsible and condoned the use of illegal drugs by trivialising recreational drug use.

  • KamaGames Ltd t/a Blackjackist

    • Upheld
    • 03 September 2025

    A paid-for X ad for the Blackjack 21: Blackjackist game misleadingly stated that the game didn’t contain in-game purchases, including random-item purchases.

  • Sunshine Cruise Holidays Ltd t/a cruise 1st

    • Upheld
    • 03 September 2025

    A webpage advertising a cruise operator failed to make the basis of environmental and comparative claims clear, didn’t hold appropriate evidence to support such claims and omitted material information about the environmental impact of the cruises they sold.

  • TravelCircle Ltd t/a Cruise Circle

    • Upheld
    • 03 September 2025

    A webpage advertising a cruise operator failed to make the basis of environmental and comparative claims clear and didn’t substantiate the environmental claims made in relation to the full life cycle of a cruise.

  • www.Cruise.co.uk Ltd t/a SeaScanner

    • Upheld
    • 03 September 2025

    A webpage advertising a cruise operator made misleading environmental and comparative claims, including by omitting material information about the environmental impact of the advertised cruise ship.

Informally resolved (8)
  • AB InBev UK Ltd

    • 03 September 2025
    • Number of complaints: 1

  • Charles Ward Sports & Laryngeal Therapy

    • 03 September 2025
    • Number of complaints: 1

  • Enviando UG

    • 03 September 2025
    • Number of complaints: 1

  • Fitness Worx Ltd t/a Fitness Worx

    • 03 September 2025
    • Number of complaints: 1

  • Flamingo Land Ltd

    • 03 September 2025
    • Number of complaints: 1

  • Real Big Estates Ltd

    • 03 September 2025
    • Number of complaints: 1

  • STX1 Ltd t/a National Car Hub

    • 03 September 2025
    • Number of complaints: 1

  • Whaleco UK Ltd

    • 03 September 2025
    • Number of complaints: 1