Rulings (7)
  • Warner Bros Entertainment UK Ltd

    • Upheld in part
    • Poster, Television
    • 05 August 2026

    Posters for the film Lee Cronin’s The Mummy were likely to cause fear or distress to young children and were unsuitable for outdoor display. Two other ads were investigated but they didn’t break our rules.

  • Warner Bros Entertainment UK Ltd

    • Not upheld
    • Poster, Television
    • 05 August 2026

    A TV ad and two posters for the film They Will Kill You weren’t irresponsible or offensive and didn’t glamourise violence and knife crime. The ads were suitable for display in an untargeted medium, had suitable scheduling restrictions and hasn’t been inappropriately placed during a UEFA Champions Leag...

  • Betway Ltd t/a Betway

    • Not Upheld
    • Social media (own site)
    • 27 May 2026

    An Instagram post for Betway featuring Thierry Henry wasn’t likely to be of strong appeal to under-18s. 

  • Cyan Blue Odds Ltd t/a Oddschecker

    • Upheld
    • Social media (own site)
    • 27 May 2026

    Two Instagram posts for an online betting platform featuring Harry Kane and Erling Haaland were likely to be of strong appeal to under-18s. 

  • Birling Shore Ltd t/a ShroomIQ

    • Upheld
    • Social media (paid ad), Website (own site)
    • 22 April 2026

    A website and paid-for Facebook ad for a children’s supplement brand stated that a food supplement could prevent, treat or cure the symptoms of ADHD, Tourette Syndrome, anxiety and depression. The ads also made medicinal claims for unauthorised products, made unauthorised health claims&nb...

  • persons unknown t/a Evora Official

    • Upheld
    • Social media (paid ad)
    • 25 February 2026

    Four paid-for Facebook ads and a website for a multi-sensory stuffed toy made unlicenced medicinal claims that weren’t backed up by robust evidence, including that the product could relieve symptoms of anxiety and insomnia. The ads also made misleading claims about testimonials and didn’t have evidence to s...

  • Dribble Media Ltd t/a Midnite

    • Upheld
    • Social media (own site)
    • 26 November 2025

    A post on Midnite’s X page featured a person who was likely to have strong appeal to under-18s.