Cookies policy statement
We are using cookies on our site to provide you with the best user experience.
Disabling cookies may prevent our website from working efficiently. Click ok to remove this message (we will remember your choice).
OK

Rulings

AdjudicationsOur rulings (adjudications) are a transparent record of our policy on what is and isn’t acceptable in advertising.

We publish our rulings here every Wednesday (available to the media under embargo from Monday). Rulings generally remain on the site for five years, although some may be available for longer if they are being used as part of CAP’s advice materials for advertisers.

Search rulings:

Advanced Search


Viewing rulings for : 20 May 2015

Rulings (6)

Flava Bar Ltd

An ad for a live music night appearing on the Facebook page of one of the acts featured stated "FRIDAY 6TH FEBRUARY LIVE MUSIC NIGHT VENUES POSSIBLE 2 YEAR ANNIVERSARY ... CHILDREN WELCOME...
Date: 20 May 2015
Decision: Upheld

Global Barcodes SL t/a The Barcodes Shop

The website www.thebarcodesshop.co.uk promoted barcodes. The home page included a large image of a 13-digit barcode beginning with "50". Text stated "We sell UK EAN barcodes that...
Date: 20 May 2015
Decision: Upheld

Redrow Homes Ltd

Claims on www.redrow.co.uk featured an image of two houses. Text over the image stated "This development is coming soon. Register your interest today!". Further text stated "2, 3, 4...
Date: 20 May 2015
Decision: Upheld

SA Corporation Ltd t/a PhoneRecyclers.co.uk

Claims on www.phonerecyclers.co.uk for a Samsung Galaxy S3 stated "Sell My Samsung Galaxy S3 i9300.  Select conditions & quantity you wish to sell and recycle for cash.  New - You will...
Date: 20 May 2015
Decision: Upheld

ScottishPower Energy Retail Ltd

The website www.scottishpower.co.uk promoted Scottish Power Connect Remote Heating Control and included the claim "Save up to 20% off your gas heating". Text at the bottom of the page...
Date: 20 May 2015
Decision: Upheld

Unilever UK Ltd in association with Asos.com Ltd

A promotion administered by Unilever UK Ltd across social media platforms and third-party websites:a. A tweet from the Magnum UK Twitter feed stated "SHARE A SELFIE OF YOU & YOUR MAGNUM...
Date: 20 May 2015
Decision: Upheld in part

Informally Resolved Cases (35)

After consideration by the ASA of complaints received, the following companies and organisations agreed to amend or withdraw advertising without the need for a formal investigation:

Advertiser Date Number of Complaints Media Sector
Agents' Mutual Ltd t/a OnTheMarket.com 20 May 2015 1 E-mail Property
Amazon Europe Core Sarl 20 May 2015 1 Internet (OM 3rd party) Publishing
Angela McKrill 20 May 2015 1 Internet (OM 3rd party) Health and beauty
Argos Ltd 20 May 2015 1 Internet (on own site) Retail
Argos Ltd 20 May 2015 1 Catalogue Retail
Arval UK Ltd 20 May 2015 1 Internet (on own site) Motoring
Boots UK Ltd 20 May 2015 1 Internet (on own site) Retail
Bryn Meadows 20 May 2015 1 Internet (on own site) Holidays and travel
CandyLipz LLC 20 May 2015 1 Internet (on own site) Health and beauty
Chuckling Goat Ltd t/a Chuckling Goat 20 May 2015 1 Internet (on own site) Health and beauty
City Ink Express Ltd 20 May 2015 1 Internet (on own site) Computers and telecommunications
cruise.co.uk Ltd 20 May 2015 1 E-mail Holidays and travel
Curo Group (Albion) Ltd t/a Curo 20 May 2015 1 Magazine Property
EE Ltd 20 May 2015 1 Internet (on own site) Computers and telecommunications
Finders Genealogists Ltd 20 May 2015 1 Internet (on own site) Business
Gear4Music Ltd t/a Gear4Music 20 May 2015 1 Internet (search engine) Retail
Icon Health & Fitness Ltd 20 May 2015 1 Internet (on own site) Health and beauty
Immediate Media Company Ltd t/a Radio Times 20 May 2015 1 Direct mail Publishing
Intellectual Property and Software Ltd t/a Health Bingo 20 May 2015 1 Regional press Leisure
Kazai Capital Ltd 20 May 2015 1 Internet (on own site), Television Property
Kellogg Marketing and Sales Company (UK) Ltd 20 May 2015 1 Packaging Food and drink
LMnext UK Ltd t/a lastminute.com 20 May 2015 1 E-mail Holidays and travel
Pandora Jewellery UK Ltd 20 May 2015 1
Pizza Express (Restaurants) Ltd 20 May 2015 1 E-mail Business
Plumbingforce Ltd 20 May 2015 1 Internet (on own site), Internet (search engine) Household
Prestige Gifting Ltd t/a PrestigeFlowers.co.uk 20 May 2015 1 Internet (on own site) Retail
Seasalt Ltd 20 May 2015 1 E-mail Retail
Solitair Ltd t/a Solitair Holidays 20 May 2015 1 Internet (on own site), Brochure Holidays and travel
Superbreak Mini-Holidays Ltd 20 May 2015 1
Telegraph Media Group Ltd 20 May 2015 1 National press Holidays and travel
The Soil Association Ltd 20 May 2015 1 Non-commercial
Trinity Mirror plc t/a South Wales Echo 20 May 2015 1 Regional press Publishing
Virgin Active Ltd 20 May 2015 1 Internet (on own site) Leisure
WHG (International) Ltd t/a William Hill 20 May 2015 1 Internet (display) Leisure
YO! Sushi Ltd 20 May 2015 1 Internet (sales promotion) Food and drink

Mail Order Cases (1)

The ASA has investigated complaints about the non-receipt of mail-order or sales promotion goods or refunds from these companies, which have now agreed to supply those goods or refunds.

Advertiser Date Number of Complaints Media Sector
Vale Life Magazine 20 May 2015 1 Magazine Publishing

Database Cases (0)

The ASA has taken action about the obtaining, processing, management and use of personal information for the purposes of marketing products and services to the public through targeted and personalised mail by the following companies and organisations:

Follow Us

For ASA news, including our weekly rulings, press releases, research and reports.
 

How to comply with the rules

For advice and training on the Advertising Codes please visit the CAP website.

Make a complaint

Find out what types of ads we deal with and how to make a complaint.

Press Zone

This section is for journalists only. Here you will be able to access embargoed material, breaking news and briefing papers as well as profile details for the ASA press office.