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Cosmos Oyun Yazilim Sanayi Ticaret Ltd Sirketi t/a Filter AI
An in-game ad was socially irresponsible and caused serious offence, including by featuring a harmful gender stereotype that objectified women.
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Good Guru Ltd t/a Protein World
An email made claims that a food could treat anorexia.
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LEBOM Ltd
A paid-for Facebook ad and a paid-for X ad encouraged gambling behaviour that was socially irresponsible and encouraged excessive drinking.
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Mondelez UK Ltd t/a Cadbury
A radio ad made nutrition and comparative nutrition claims that didn’t meet the conditions of use for those claims.
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Wuxi Zhan'ao E-commerce Co Ltd t/a Lpows.com
A paid-for YouTube ad featured a gender stereotype that was likely to cause harm or serious offence.
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Guardian News and Media Ltd
A pop-up banner ad was unlikely to cause serious or widespread offence and wasn’t irresponsibly targeted.
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HOMA Games SAS
An in-game ad was socially irresponsible and caused serious or widespread offence, including by featuring a harmful stereotype by objectifying women.
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Honeytech Ltd t/a Honeytoon
Two paid-for X ads were socially irresponsible, featured harmful gender stereotypes and caused serious or widespread offence, including referencing incest, featuring scenes that depicted women as objects of sexual gratification and trivialising sexual assault.
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Koi Footwear Ltd
An email was socially irresponsible and likely to cause serious and widespread offence by condoning drug use.
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CLF Distribution Ltd
An email misleadingly claimed that products only contained “naturally sweet ingredients”.
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Diesel SpA t/a Diesel
A paid-for ad featuring Katie Price was irresponsible and likely to cause serious offence by objectifying and sexualising women.
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Mars Wrigley Confectionery UK Ltd
A TV and Video on Demand ad condoned unsafe driving.
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AirDoctor LLC t/a AmazingAir
A post on the health.detective Garstang Health Food Store’s TikTok account wasn't obviously identifiable as an ad and made medical claims for an unlicensed product.
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Neilson Financial Services Ltd t/a British Seniors
A TV ad didn't show an infant in an unsafe sleep position.
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UAB Convenity t/a Huusk
A TV ad for Huusk Knives was irresponsibly scheduled.
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Viva Research Ltd t/a Vivanmn
Two paid-for Facebook ads claimed that a food supplement could treat or cure ADHD, made medicinal claims for an unlicensed product and made unauthorised specific health claims.
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air up GmbH
A paid-for TikTok ad was irresponsible and likely to cause serious or widespread offense.
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GreenPixel Ltd t/a Hotel Merge Empire
An in-game ad was likely to cause serious or widespread offence, including by condoning domestic violence.
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Phusion Projects LLC t/a FourLoko
An Instagram ad was socially irresponsible and encouraged people to adopt an unwise drinking style.
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ZOE Ltd t/a Zoe
A paid-for Facebook ad misleadingly claimed that a supplement didn't contain any ultra-processed ingredients.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following a formal investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which agree to amend or withdraw their ad without being subject to a formal ruling.
Rulings (91)