Rulings (11)
  • Shenzhen Guangming District Kangshuo E-Commerce Firm t/a Health Support Store

    • Upheld
    • Website (paid ad)
    • 01 November 2023

    A paid-for ad on AliExpress was irresponsible for featuring a model that appeared unhealthily thin and made medicinal claims for an unlicensed product.

  • Alibaba.com Singapore E-commerce Private Ltd t/a Alibaba.com

    • Upheld
    • Website (paid ad)
    • 20 September 2023

    A paid-for ad on a newspaper website portrayed a child in a sexualised way and was harmful and socially irresponsible.

  • OrganicSupplies GB

    • Upheld
    • Internet (website content)
    • 13 September 2023

    A product listing for a B12 vitamin injection kit promoted a prescription-only medicine (POM) to the public.

  • Mitu Inc Ltd

    • Upheld
    • Internet (website content)
    • 30 August 2023

    A paid-for ad for an adult video chat app portrayed someone who seemed to be under 18 years of age in a sexual way.

  • Wuka Ltd t/a WUKA

    • Not upheld
    • Television, VOD
    • 19 July 2023

    A TV ad and Video on Demand (VOD) ad for a period underwear company was not offensive and was unlikely to cause distress.

  • The Ministry of Justice

    • Upheld
    • Social media (paid ad)
    • 03 May 2023

    REPUBLISHED RULING: A paid-for Facebook ad for The Ministry of Justice was likely to cause serious offence on the grounds of race, by reinforcing negative stereotypes about black men.

  • DeadHappy Ltd t/a DeadHappy

    • Not upheld
    • Television
    • 12 April 2023

    A TV ad for life insurance did not trivialise the concerns of those who were struggling to heat their homes and was not likely to cause offence.

  • Phil McIntyre Live Ltd

    • Not upheld
    • National press
    • 15 March 2023

    A press ad promoting comedian Dawn French’s show did not use language that was likely to cause serious or widespread offence to its audience.

  • DeadHappy Ltd t/a DeadHappy

    • Upheld
    • Social media (paid ad)
    • 15 February 2023

    Two paid-for social media ads for a life insurance company irresponsibly caused serious and widespread offence and unjustified distress.

  • Hims & Hers UK Ltd

    • Upheld
    • Internet (website content)
    • 08 February 2023

    A website for a hair loss treatment retailer promoted unlicensed medicinal products and prescription-only medicines to the public.

  • Global Records SRL

    • Upheld
    • Video
    • 18 January 2023

    An in-stream ad on YouTube for Sickotoy’s single “2 High 2 Care” was inappropriately targeted as it was seen during a video which was of appeal to children.