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LC International Limited t/a Coral
A tweet on a gambling company’s Twitter feed broke the rules by presenting a promotion in a way that was likely to encourage potentially harmful gambling behaviour.
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LC International Ltd t/a Ladbrokes
A TV ad for a gambling company did not break the rules on encouraging gambling behaviour that was socially irresponsible or portray gambling as indispensable.
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Mizkan Euro Ltd t/a Branston
A poster ad for vinegar did not condone or encourage poor nutritional habits or an unhealthy lifestyle in children.
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ITV Broadcasting Ltd
A TV ad for a film was not scheduled inappropriately as children made up only a small proportion of the audience and it was not directed at or likely to be of particular appeal to them.
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Bacardi Global Brands Ltd t/a Bombay Sapphire Gin
A VOD and cinema ad for gin did not break the rules around implying alcohol was capable of changing mood or enhancing creativity.
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Betway Ltd
A YouTube ad for a gambling company broke the rules for featuring an individual who was under the age of 25.
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Missguided Ltd
A TV ad for a clothing company did not encourage irresponsible drinking.
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Nicoventures Retail (UK) Ltd t/a Vype
Web and YouTube ads were banned for promoting unlicensed nicotine-containing e-cigarettes or e-liquids.
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People Per Hour Ltd t/a PeoplePerHour
A poster ad was banned for perpetuating harmful gender stereotypes.
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Person(s) unknown t/a The Folly Bar
An ad seen on Facebook was banned for promoting or condoning excessive alcohol consumption.
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Ama Vape Lab Ltd
An Instagram post for an e-cigarette retailer was banned for promoting nicotine-containing e-cigarettes and their components in non-permitted media, and for featuring people who are or seem to be under 25 using e-cigarettes.
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Attitude Vapes
An Instagram post for an e-cigarette retailer was banned for promoting nicotine-containing e-cigarettes and their components in non-permitted media, and for featuring people who are or seem to be under 25 using e-cigarettes.
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BrewDog Plc
A slogan on an outdoor poster for a brewing company broke the rules around social responsibility and offence.
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British American Tobacco UK Ltd.
Instagram posts for an e-cigarette retailer were banned for promoting nicotine-containing e-cigarettes and their components in non-permitted media, and for featuring people who are or seem to be under 25 using e-cigarettes.
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Global Vaping Group Ltd t/a Mylo Vape UK
An Instagram post for an e-cigarette retailer was banned for promoting nicotine-containing e-cigarettes and their components in non-permitted media, and for featuring people who are or seem to be under 25 using e-cigarettes.
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BoomBod Ltd
Ads on Instagram for weight loss products were banned for making unauthorised health claims, claims about rate or amount of weight loss and promoting diet products in an irresponsible way.
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Protein Revolution Ltd
Ads on Instagram for appetite suppressants were banned for making unauthorised health claims and promoting diet products in an irresponsible way.
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Itch Petcare Ltd
A billboard ad for flea treatment did not break the rules around harm and offence.
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Missguided Ltd
A VOD ad was banned for objectifying women and being likely to cause offence.
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Beauty Boutique Aesthetics
An ad on Instagram for botox was banned for misleading claims and for advertising a prescription-only medicine.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which, following receipt of a complaint, agreed to amend or withdraw their ad without the need for a formal investigation.
Rulings (25)