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Shenzhen Guangming District Kangshuo E-Commerce Firm t/a Health Support Store
A paid-for ad on AliExpress was irresponsible for featuring a model that appeared unhealthily thin and made medicinal claims for an unlicensed product.
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Alibaba.com Singapore E-commerce Private Ltd t/a Alibaba.com
A paid-for ad on a newspaper website portrayed a child in a sexualised way and was harmful and socially irresponsible.
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OrganicSupplies GB
A product listing for a B12 vitamin injection kit promoted a prescription-only medicine (POM) to the public.
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Mitu Inc Ltd
A paid-for ad for an adult video chat app portrayed someone who seemed to be under 18 years of age in a sexual way.
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Wuka Ltd t/a WUKA
A TV ad and Video on Demand (VOD) ad for a period underwear company was not offensive and was unlikely to cause distress.
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The Ministry of Justice
REPUBLISHED RULING: A paid-for Facebook ad for The Ministry of Justice was likely to cause serious offence on the grounds of race, by reinforcing negative stereotypes about black men.
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DeadHappy Ltd t/a DeadHappy
A TV ad for life insurance did not trivialise the concerns of those who were struggling to heat their homes and was not likely to cause offence.
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Phil McIntyre Live Ltd
A press ad promoting comedian Dawn French’s show did not use language that was likely to cause serious or widespread offence to its audience.
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DeadHappy Ltd t/a DeadHappy
Two paid-for social media ads for a life insurance company irresponsibly caused serious and widespread offence and unjustified distress.
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Hims & Hers UK Ltd
A website for a hair loss treatment retailer promoted unlicensed medicinal products and prescription-only medicines to the public.
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Global Records SRL
An in-stream ad on YouTube for Sickotoy’s single “2 High 2 Care” was inappropriately targeted as it was seen during a video which was of appeal to children.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which, following receipt of a complaint, agreed to amend or withdraw their ad without the need for a formal investigation.
Rulings (11)