Rulings

Source Ltd

• Upheld
• Direct mail
• 07 February 2018

A direct mailing for Source Ltd, which promoted the Meristem Dietary Supplement, received on 14 August 2017, described, over 18 pages, the product’s ability to “replace and renew every cell in the human body, completely rejuvenating it … effectively rejuvenate your 11 vital systems, restore your youth and recover pe...

Top Travel UK Ltd t/a Flywhizz

• Upheld
• E-mail
• 31 January 2018

An email for a travel operator, Flywhizz, dated 24 October 2017, included text at the top of the email which stated “From British Airways”. Various airlines were listed in the body of the email, including British Airways.

Groupon Goods Global GmbH

• Upheld
• E-mail
• 24 January 2018

A product page on www.groupon.co.uk, promoting an offer on toilet rolls, seen on 5 October 2017 featured text that stated, “60x Rolls of Cusheen Quilted Lavender Toilet Paper Difference 64% £33.31 [strikethrough price] £11.99 …”.

MyCityDeal Ltd t/a Groupon

• Upheld
• E-mail
• 03 January 2018

Three emails for Groupon:

a. The first email, seen on 21 September 2017, included the text “Fitbit Smart Fitness Watch £44.99 £39.97 View Deal”. The price £44.99 was crossed out. The deal page linked to from the ad included the text “Fitbit Smart Watch With Free Delivery From £86.99”.

b. The second email...

Shambhallah Healing Center Ltd

• Upheld
• E-mail
• 03 January 2018

An email from Eventbrite for The Shambhallah Healing Center, sent on 20 September 2017, titled “FW: Join us & Reverse Your Diabetes or Hypertension in 30 days”. The body of the email stated “REVERSE YOUR DIABETES OR HYPERTENSION IN 30 DAYS WITH SHAMBALLAH HEALING CENTER … Medical & Pharmaceutical Industries ...

ACAI Marketing Ltd

• Upheld
• Leaflet
• 20 December 2017

Two direct mailings for a marketing company, ACAI Marketing Ltd:

1. The first mailing, received on 14 March 2017, featured text in large font at the top of the mailing that said "FINAL NOTICE". Text in a smaller font below stated "DEAR [recipient's name] An Unclaimed Reward is being held for you...

Unity Bar Group Ltd t/a Unity Nightclub

• Upheld
• Leaflet
• 13 December 2017

A flyer for Unity Nightclub, seen in July 2017, stated “Saturday 15 July 2017, Ibiza Giveaway Holiday for 2 inc flights, hotel, itinerary to Ibiza in August 2017, date TBC”. Text below this stated “You must be in the building on Saturday for winner announcement at 1am”.

Advanced Wall Solutions Ltd

• Upheld
• Leaflet
• 06 December 2017

A leaflet by Advanced Wall Solutions Ltd for Proteks Systems, an exterior wall application, seen on 28 July 2017, invited recipients to contact them for a survey and quotation for their property. Text under the heading "What our customers say" stated "We had the Proteks System applied to our property ...

Pro-Dec Products Ltd t/a ScrewCaps UK

• Upheld
• Leaflet
• 29 November 2017

A flyer for ScrewCaps UK, a manufacturer of fastener cover caps, was seen on 15 August 2017. The image featured a naked woman photographed from the back, with the shot slightly angled from below, wearing ski boots, gloves and skis, and carrying ski poles. Red text stating “COVER UP” partially obscured her bottom.

Kingstown Associates Ltd t/a HealthyLiving Direct

• Upheld
• Catalogue
• 15 November 2017

A brochure for Healthy Living Direct, seen in June 2017, contained ads on one page for various products including a number of sex toys and sex aids. Two of the products, a sex toy entitled “The Pleasurable Way To Relieve Stress” and “Erecta Prompt Cream” had appeared in a previous ASA Adjudication. The ad also conta...