Rulings (13)
  • Dyson Ltd

    • Upheld
    • Television
    • 10 January 2018

    A TV ad for Dyson, seen on 14 May 2017, began with a woman at the window of her house, looking visibly concerned. The ad cut to a car exhaust producing green vapour. The word “Exhaust Particles” appeared above the exhaust. In the background a voice-over said, “What could be worse than the pollution outdoors?” The wo...

  • UK Juicers Ltd

    • Upheld in part
    • Internet (on own site)
    • 10 January 2018

    A page on www.ukjuicers.com, a website for a Juicer retailer, seen on 31 January 2017, was headed "JUISIR & JUICERO - CREATING MORE JUICING PROBLEMS THAN THEY SOLVE". Text stated "We Think That Anyone Who Is Serious About Juicing Regularly Should Avoid These Two Machines ... The customer being per...

  • Buy It Direct Ltd

    • Upheld
    • Internet (on own site)
    • 22 November 2017

    A website for Drones Direct, www.dronesdirect.co.uk, seen in September 2017, for a “DJI Goggles FPV Headset”, featured text that stated “Only £499.00 Save 12%”.

  • Mist Fire Suppression Ltd

    • Upheld
    • Internet (on own site)
    • 15 November 2017

    The homepage of the website for the Nebula fire mist system www.mistfs.co.uk seen on 24 April 2017 featured the claim, "Systems tested in accordance with BS8458:2015." Text on a moving image carousel stated "Designed, installed and certified to current Building regulations - BS8458". On a separat...

  • Park Cameras Ltd

    • Upheld
    • Internet (on own site)
    • 04 October 2017

    Two paid-for Google ads for camera products, for Park Cameras:

    a. The first ad, seen on 20 June 2017, advertised the price for a Canon M3 digital camera as £329.00.

    b. The second ad, seen on 26 June 2017, advertised the price for a Tamron 24-70 lens as £699.00.

  • LG Electronics U.K. Ltd

    • Not Upheld
    • Television
    • 20 September 2017

    A TV ad for the LG Signature Oled wallpaper TV, seen on 16 May 2017, began with an aerial view of the TV against a plain white background. The camera angle changed and five screens were shown side-on, before one dropped down and was shown head-on. The screen flexed slightly to demonstrate its narrow width before lyi...

  • Heat Outdoors Ltd t/a Sterillo

    • Upheld
    • Internet (on own site)
    • 30 August 2017

    A website, www.sterillo.com, for a hand dryer seen in December 2016, stated on its home page "2016 UK Government (PHE) Tested. Kills 99.96% of airborne germs ...". That claim linked to a test report. Further text stated "... Kills Smells ... eradicate offensive odours ... eliminate bacteria, mould and...

  • Heineken UK Ltd

    • Not Upheld
    • Television
    • 09 August 2017

    A TV ad for Foster's Lager, seen on 20 April 2017, which opened with a wide shot of a cricket field in Melbourne, Australia, in 1886. The camera focused on two Australian characters who commented on a game played between English and Australian players. One of the characters said, "Nice one, Walter. Putting the ...

  • LG Electronics U.K. Ltd

    • Not Upheld
    • Internet (on own site)
    • 02 August 2017

    A product listing for a TV, seen on www.lg.com in November 2016, stated "LG 43UH668V Smart 4k Ultra HD HDR 43" LED TV". The “Display” section of the product description stated “Resolution 3840 x 2160”.

  • John Lewis Partnership plc t/a John Lewis

    • Upheld
    • Internet (sales promotion)
    • 12 July 2017

    A website for John Lewis, www.johnlewis.com, seen on 15 February 2017 included a product page for LG TV 55B6 with a “FREE LG SH7 sound bar” for £1999.

Informally resolved (47)
  • Argos Ltd

    • 07 February 2018
    • Number of complaints: 1

    Media: Internet (search engine)
    Topic: Appliances, electronics and machinery

  • Argos Ltd

    • 07 February 2018
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Appliances, electronics and machinery, Computers, phones and telecoms

  • DSG Retail Ltd t/a Currys/PCWorld

    • 07 February 2018
    • Number of complaints: 12

    Media: Internet (on own site)
    Topic: Promotions and competitions, Appliances, electronics and machinery

  • Serious Brands Ltd

    • 07 February 2018
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Appliances, electronics and machinery, Home and garden

  • AO Retail Ltd

    • 31 January 2018
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Appliances, electronics and machinery, Home and garden

  • Alubuild Ltd

    • 31 January 2018
    • Number of complaints: 1

    Media: Internet (sales promotion)
    Topic: Promotions and competitions, Appliances, electronics and machinery

  • Photobox Ltd

    • 31 January 2018
    • Number of complaints: 1

    Media: Internet (search engine)
    Topic: Appliances, electronics and machinery

  • Argos Ltd

    • 24 January 2018
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Appliances, electronics and machinery

  • DSG Retail Ltd

    • 24 January 2018
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Appliances, electronics and machinery, Home and garden

  • Waters & Stanton plc

    • 17 January 2018
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Appliances, electronics and machinery

Database cases (1)
  • Saint John Patrick Publishers Ltd t/a St John Patrick Publishers

    • 17 May 2017