Rulings (2)
  • Ceva Animal Health Ltd

    • Upheld
    • Television
    • 17 April 2019

    A TV ad for animal health company Ceva Animal Health, seen on 31 December 2017, promoted their plug-in diffuser Adaptil. The ad depicted a dog owner and her dog. The dog owner said, “This is Dude. He is almost two years old. He used to get super anxious when left alone.” The ad showed the dog pawing at the ...

  • Zestify Media Ltd

    • Upheld
    • Television
    • 10 April 2019

    A TV ad for Zestify Media, seen on 5 January 2019, showed an epilator with a crossed out 'was' price of £39.99 and a 'now' price of £19.99. Alongside that was a pink circle that featured the claim "SAVE 50%".