Rulings (4)
  • Luno Money Ltd t/a Luno

    • Upheld
    • Poster
    • 26 May 2021

    Buses networks in February 2021, featured a cartoon image of a Bitcoin with text that stated &quot … ;If you're seeing Bitcoin on the Underground, it's time to buy".

    presented clearly. The ASA understood that initial capital invested in Bitcoin was subject to price … interpret the statement “If you’re seeing Bitcoin on the Underground, it’s time to … buy” as a reference to buying Bitcoin as an investment. The ad appeared across the London

  • Inside Access LLC t/a Crypto Bank Global

    • Upheld
    • Regional press
    • 10 October 2018

    of a regional newspaper. Text in the ad stated "bitcoin to hit £30,000 in 2018! FREE CENTRAL LONDON … SEMINAR ... There are more millionaire's [sic] being made from Bitcoin faster than anything in history … . DON'T miss your chance AGAIN! Come to our FREE London Seminar and learn how you can make money in Bitcoin".

    Corporate Banking challenged whether:1. the claim “bitcoin to hit £30,000 in 2018” was misleading; and2 … . the ad was misleading, because it did not make clear that bitcoin was an unregulated financial … workings, and therefore the associated risks of cryptocurrencies such as Bitcoin. We considered that those

  • Coinfloor Ltd

    • Upheld
    • Regional press
    • 17 March 2021

    A regional press ad for Coinfloor Ltd, a Bitcoin and cryptocurrency exchange, seen … stated “More and more people are waking up to the savings power of Bitcoin… When [name … of it into silver and the remainder into Bitcoin… To me, Bitcoin is digital gold and it has allowed me

    , because it failed to make clear the risks associated with Bitcoin investments, including loss of … capital, and that neither Coinfloor Ltd nor the general Bitcoin market were regulated in the UK; and … 2. socially irresponsible, because it suggested that purchasing Bitcoin was a good or secure way to

  • HDR Global Trading Ltd

    • Upheld
    • National press
    • 14 August 2019

    showing dates between January 2009 and January 2019. The vertical axis was labelled “Bitcoin … . The graph depicted a sudden rise in the value of Bitcoin after July 2010. The highest value recorded … stated “3 January 2009. Ten years ago today, the first block of the Bitcoin blockchain

    the initial block on the Bitcoin blockchain on 3 January 2009, which included a footer on the front … , Bitcoin", the graph and text next to it and a full page article written by the CEO and co … leveraged contracts bought and sold in Bitcoin, that it did not buy or sell Bitcoin and that while its

Informally resolved (5)
  • Bitcoin Revolution

    • 25 September 2019
    • Number of complaints: 1

    Media: Internet (display)

  • Ethersoft Ltd

    • 28 February 2018
    • Number of complaints: 2

    Media: Regional press

  • Southbank Investment Research Ltd

    • 06 December 2017
    • Number of complaints: 1

    Media: Email
    Topic: Promotions and competitions, Sports, leisure and hobbies

  • Luno Money Ltd

    • 07 July 2021
    • Number of complaints: 1

  • Bitfi Inc

    • 22 May 2019
    • Number of complaints: 1

    Media: Internet (social networking)