Rulings (240)
  • Transform Hospital Group Ltd t/a Transform

    • Upheld
    • Email
    • 11 May 2022

    We banned an ad for trivialising plastic surgery.

  • Aspro Atlantic Medikal Turizm Ticaret Limited Şirketi t/a AsproMED

    • Upheld
    • Social media (paid ad)
    • 27 September 2023

    A paid-for Facebook ad for cosmetic surgery abroad was irresponsible, trivialised the decision to undergo surgery, contained misleading claims about bariatic surgery and misleadingly omitted information regarding the need for pre-consultation.

  • Tesco Mobile Ltd t/a Tesco Mobile

    • Upheld in part
    • National newspaper (paid ad), Poster, Social media (paid ad)
    • 11 May 2022

    We banned ads for replacing expletives with food terms.

  • Adidas UK Ltd t/a Adidas

    • Upheld
    • Poster, Social media (own site)
    • 11 May 2022

    We upheld complaints against ads containing nudity.

  • Ersoy Health Services Tourism Ltd t/a Clinic Haus

    • Upheld
    • Social media (paid ad)
    • 27 September 2023

    A paid-for Facebook ad for cosmetic surgery abroad irresponsibly implied a time-limited promotion, trivialised the decision to undergo surgery and misleadingly omitted information regarding the need for pre-consultation.

  • Shenzhen Yuedong Mutual Entertainment Network Technology Co Ltd

    • Upheld
    • App (paid ad)
    • 28 September 2022

    An in-app ad for a mobile app game was found to be socially irresponsible and likely to cause serious or widespread offence by featuring a harmful gender stereotype that objectified and sexualised women.

  • The Chop Shop

    • Upheld
    • Internet (website content), Social media (own site)
    • 22 December 2021

    A website and three Instagram posts by a drinks device retailer were banned for featuring the excessive consumption and irresponsible serving of alcohol and for featuring someone who appeared to be under 25 years of age.

  • Guru Smart Holding Ltd

    • Upheld
    • App (paid ad)
    • 05 July 2023

    An in-app ad was overly sexual and irresponsibly objectified women, which was likely to cause serious and widespread offence.

  • The Food Hub

    • Upheld
    • Circular
    • 22 December 2021

    A circular advertising an online takeaway delivery service was banned for being likely to cause serious or widespread offence by objectifying women.

  • The Belvedere Clinic Ltd

    • Upheld
    • Social media (own site)
    • 01 December 2021

    An Instagram post promoting a health clinic was banned for irresponsibly advertising an offer for cosmetic surgery limited to the first 50 applicants, which created an undue sense of urgency for consumers.

  • Dreame Media

    • Upheld
    • Game (mobile/app)
    • 03 May 2023

    An in-app ad for a reading app was likely to cause serious or widespread offence or harm as it irresponsibly made references to physical assault and sexual acts.

  • Oasis Games Ltd

    • Upheld
    • Internet (video)
    • 23 November 2022

    A YouTube video ad for a mobile app game was socially irresponsible and was likely to cause serious or widespread offence, as it featured harmful gender stereotypes, objectified and sexualised women and portrayed someone who seemed to be under 18 in a sexual way.

  • ABI Global Ltd

    • Upheld
    • 06 April 2022

    An in-game ad for a mobile app game was banned for being likely to cause widespread offence by objectifying women. 

  • Banquist Ltd t/a Banquist, Winedrops

    • Upheld
    • Social media (paid ad)
    • 06 March 2024

    A paid-for Facebook ad for a wine retailer irresponsibly encouraged drinking unwisely.

  • Come_Crafted

    • Upheld
    • Website (paid ad)
    • 23 November 2022

    A paid for Google ad, for an online retailer irresponsibly suggested the product could be used to watch women without their consent.

  • GOAT Company Ltd t/a Goat Games

    • Upheld
    • Social media (paid ad)
    • 28 September 2022

    A paid-for Twitter ad for a video game app was likely to cause serious or widespread offence by featuring a harmful gender stereotype and objectifying women.

  • City Clubs (Edinburgh) Ltd t/a The Hive Nightclub & Venue

    • Upheld
    • 07 September 2022

    Three Instagram posts and a Facebook post for the nightclub broke the strict alcohol rules by irresponsibly encouraging excessive drinking.

  • Playorcas

    • Upheld
    • App (paid ad)
    • 17 August 2022

    An in-game ad for the mobile app game Infinity 8 Ball featured an offensive gender stereotype by objectifying and sexualising women and was targeted irresponsibly.

  • SmokePops LDN

    • Upheld
    • Social media (paid ad)
    • 20 July 2022

    Three ads on Facebook and the company’s website for flavoured additives for cigarettes irresponsibly promoted smoking and contained misleading, irresponsible health claims.

  • John Adams Leisure Ltd

    • Not upheld
    • Television
    • 30 March 2022

    A TV ad for a board game was not found to be irresponsible. 

Informally resolved (11)
  • Goodlife Barbershop Ltd

    • 30 November 2022
    • Number of complaints: 1

  • Ponty Butchers 2018 Ltd

    • 23 November 2022
    • Number of complaints: 1

  • BrewDog plc

    • 07 July 2021
    • Number of complaints: 1

  • Dabbers Social Bingo

    • 22 May 2019
    • Number of complaints: 1

    Media: Internet (on own site), Internet (social networking)

  • Bill's Restaurants Ltd

    • 23 March 2022
    • Number of complaints: 1

  • Betmate Ltd

    • 26 July 2023
    • Number of complaints: 1

  • Okana Global Ltd

    • 05 January 2022
    • Number of complaints: 1

  • Premier Laser Clinic (UK) Ltd

    • 14 February 2024
    • Number of complaints: 1

  • NSUS Ltd

    • 17 June 2020
    • Number of complaints: 1

  • Babymoov UK Ltd

    • 11 October 2023
    • Number of complaints: 1

  • Ekol Baz Özel Sa?l?k Hizmetleri Ticaret Anonim ?irketi

    • 25 October 2023
    • Number of complaints: 1