Rulings (14)
  • Tesco Mobile Ltd t/a Tesco Mobile

    • Upheld in part
    • National newspaper (paid ad), Poster, Social media (paid ad)
    • 11 May 2022

    We banned ads for replacing expletives with food terms.

  • Lamb & Co. Property Ltd

    • Upheld
    • Poster
    • 27 April 2022

    An outdoor poster for an estate agents was banned for being likely to cause offence.

  • LeMieux Ltd

    • Upheld
    • Internet (website content)
    • 27 April 2022

    A website ad for a food supplement for female horses, which included an offensive gender stereotype, was banned for being likely to cause serious offence.

  • Surfshark Ltd

    • Upheld
    • Internet (video)
    • 20 April 2022

    A YouTube video ad by Surfshark was banned for being likely to cause fear or distress without justifiable reason.

  • The Otley Burger Company

    • Upheld
    • Social media (own site)
    • 20 April 2022

    A tweet, an Instagram and a Facebook post by The Otley Burger Company which referenced the disappearance of Madeleine McCann was banned for being likely to cause serious and widespread offence and distress.

  • Legal Utopia Ltd

    • Not upheld
    • Television
    • 23 February 2022

    A TV ad which used the term “shyster” was found to be unlikely to cause serious or widespread offence.

  • Box Menswear Ltd

    • Upheld in part
    • Email
    • 16 February 2022

    Three email ads for Box Menswear were banned for being sexually explicit and likely to cause serious offence.

  • JD Recruitment Group Ltd

    • Upheld
    • Social media (own site)
    • 15 December 2021

    A post on recruiter JD Recruitment's Facebook page was banned for being likely to cause serious offence on the grounds of race and for objectifying women.  

  • Rangosious Public Holdings Ltd t/a Amrita Studios

    • Upheld
    • App (paid ad)
    • 15 December 2021

    An ad for a gaming app was banned for objectifying women and for being likely to cause serious or widespread offence. 

  • Person(s) unknown

    • Upheld
    • App (paid ad)
    • 08 December 2021

    Two in-app ads were banned for containing extremely graphic sexual imagery in a medium that would have general appeal, including to children. We considered the ads were likely to cause serious and widespread offence and had been inappropriately targeted.

  • salesforce UK Ltd

    • Not upheld
    • VOD
    • 06 October 2021

    A Video on Demand (VOD) ad for Salesforce was not likely to cause serious or widespread offence.

  • Banter Group Ltd t/a BanterKing

    • Upheld
    • App (paid ad)
    • 08 September 2021

    A paid-for display ad for an online novelty goods retailer which appeared in the Sky Sports app was banned for being likely to cause serious or widespread offence.

  • Person(s) unknown t/a KaiAviation

    • Upheld
    • Magazine (paid ad)
    • 23 June 2021

    A magazine ad for a clothing company was banned for being likely to cause serious or widespread offence by objectifying women.

  • Kentucky Fried Chicken (Great Britain) Ltd t/a KFC

    • Not upheld
    • Television
    • 09 June 2021

    A TV ad for KFC did not perpetuate negative ethnic stereotypes and was unlikely to cause serious or widespread offence.